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84 Digital Marketing and E-Commerce Masters Degree Programs in United Kingdom
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University of Liverpool Online
MSc Digital Marketing
- Liverpool, United Kingdom
MSc
Part time
24 months
Distance Learning
English
The Digital Marketing MSc is a fully online, part-time programme, providing a comprehensive and high-level education from an elite AACSB, AMBA and EQUIS accredited Management School. The programme ensures that you are equipped with the specialist knowledge and professional skills to become a digital marketing manager, either in your current employment or when forging a new career in the field of marketing. The curriculum combines essential digital marketing content such as marketing strategy, consumer behaviour, digital communications, social media marketing, and brand management with core business skills which are tailored to the needs of marketing practice, including leadership, data and financial management, business ethics and corporate social responsibility (CSR). You will graduate from the programme with enhanced skills and knowledge that will enable you to be a highly effective professional digital marketer, manager, and leader who is able to strategically influence your organisation.


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Alliance Manchester Business School - The University of Manchester
MSc Digital Marketing
- Manchester, United Kingdom
MSc
Full time
1 year
On-Campus
English
Gain a strategic understanding of relevant marketing processes, tools and tactics, providing you with unique analytical and problem-solving skills.


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University of Bristol - Business, Economics and Innovation
MA Digital Business Innovation
- Bristol, United Kingdom
MA
Full time
1 year
On-Campus
English
The MA Digital Business Innovation programme is tailored for individuals looking to spearhead digital transformation within organisations. This program is ideal for applicants from a wide range of academic backgrounds, including business, technology, and the Arts, Law and Social Sciences, who want to leverage digital tools and strategies to innovate and drive business growth. The curriculum covers essential areas such as digital business models, strategic innovation management and the integration of emerging technologies.


Westford University College
MSc Digital Marketing and e-Business
- Online United Kingdom
MSc
Full time
12 months
Distance Learning
English
The MSc in Digital Marketing and e-Business offered by Westford Uni College in collaboration with Abertay University is accredited by Chartered Institute of Marketing (CIM). It serves academic and professional requirements of students as well as professionals across varying career paths and levels within the field of marketing and e-business.


University of Kent
MSc Digital Marketing and Analytics
- Canterbury, United Kingdom
MSc
Full time
1 year
On-Campus
English
The MSc Digital Marketing and Analytics equips you with the creative and analytical skills to thrive in the digital marketing landscape - where insight is driven by data and innovation shapes success. At KBS, you’ll explore digital strategy, social media storytelling, consumer behaviour, data mining and analytics tools.
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London School of Business & Finance
Master of Science in Strategic Marketing (Digital Marketing and Social Media)
- UK Online, United Kingdom
MSc
Full time
12 months
Distance Learning
English
This Master of Science (MSc) in Strategic Marketing (Digital Marketing and Social Media) is a career-focused degree provided by the London School of Business & Finance (LSBF) and awarded London School of Business and Finance (Malta). With course delivery through the advanced online learning platform, you will have access to HD video tutorials, a library of research resources, professional and peer student networks, and student support, all at your fingertips, 24/7.


Leeds Beckett University
MSc Marketing and Digital Strategy
- Leeds, United Kingdom
MSc
Full time, Part time
12 months
On-Campus
English
Add value to your existing undergraduate degree and stand out from the crowd with this master’s qualification. As part of this course in MSc Marketing and Digital Strategy, you’ll: Develop a specialist base of contemporary digital marketing knowledge which you’ll have the confidence to apply in a wide range of contexts


University of Roehampton Online
MSc Digital Marketing and Data Analytics Online
- London, United Kingdom
MSc
Full time, Part time
1 year
Distance Learning
English
Get ahead in the digital world with a dual-specialised path that combines marketing and data expertise. This flexible, online degree sharpens your digital marketing expertise while equipping you with the skills to leverage data for impactful, data-driven campaigns. You’ll master strategies in digital advertising, SEO, social media, and advanced data analysis, gaining practical experience in content creation, campaign development, and consumer psychology.


Kingston University
MSc in Digital Marketing and Analysis
- Kingston upon Thames, United Kingdom
MSc
Full time
1 year
On-Campus
English
The Digital Marketing and Analytics MSc is ideal for those looking to develop the skills to thrive in a fast-paced, data-driven digital economy. The Digital Marketing and Analytics MSc at Kingston University is your gateway to a career in one of the most dynamic and rapidly growing sectors worldwide.


Brunel University London
MSc Business Intelligence and Digital Marketing
- Online
MSc
Full time, Part time
1 year
Distance Learning
English
Algorithms, audience scores, and analytics—today’s businesses run on big data. Brunel’s Business Intelligence and Digital Marketing MSc Online prepares you to become a bold business leader with the expertise to turn complex data into clear, actionable insights that power smarter marketing strategies.


University of Westminster
Digital Marketing Management MSc
- London, United Kingdom
MSc
Full time
1 year
On-Campus
English
The world of marketing has been transformed by digital technology, making it easier and cheaper to target customers and track buyer behaviour online. Employers need graduates ready to work in data analysis, marketing automation, user experience and content creation, some of the key skills you’ll learn in the Digital Marketing Management MSc. Whether you are already a marketer seeking to specialise in this fast-changing area or perhaps graduated in a different discipline and are now looking to change careers, this exciting course explores the theory, skills and attributes to prepare you for a career in digital marketing management. A digital marketing bootcamp during induction helps to bring everyone up to speed with key media, marketing tools and emerging trends in areas such as content marketing, machine learning and AI, before studying the psychology of the digital consumer, exploring customer journeys and experiences and taking disruptive innovative approaches.


Newcastle University Postgraduate programs
Digital Marketing MSc
- Newcastle upon Tyne, United Kingdom
MSc
Full time
12 months
On-Campus
English
Master the art of modern marketing and conquer the digital age. Develop essential expertise to lead with confidence and thrive in today's business landscape.


University of Essex Online
MSc Global Digital Marketing
- Online United Kingdom
MSc
Part time
2 years
Distance Learning
English
This 100% online and part-time specialist MSc Global Digital Marketing degree will provide you with the digital know-how to excel in a marketing career anywhere in the world. In the 21st century, marketing has transformed into a highly complex and sophisticated discipline that seeks to address the unique demands of modern businesses and customers. The availability of increasingly large volumes of data and a wider variety of channels to promote through provides firms of all sizes with a challenge: to constantly adapt to remain competitive. Through this online MSc Global Digital Marketing, you will explore the growing number of digital platforms available for marketing. You will also learn how to optimise your usage to reach your target audience on an international scale. Additionally, you will develop an understanding of how to collect, analyse and deploy customer data in order to meet your strategic marketing objectives. Through both course content and collaboration with students around the world, you will gain a global outlook on marketing and the ability to succeed in a national or international company.


University of Westminster
Data and Marketing Analytics MSc
- London, United Kingdom
MSc
Full time
1 year
On-Campus
English
Our Data and Marketing Analytics MSc addresses contemporary business challenges, focusing on data-driven decision-making for marketing success. In this course, you’ll gain skills in interpreting real-time analytics, understanding consumer behavior, and optimizing marketing strategies. You’ll be equipped with the essential tools for navigating the digital marketing landscape, blending marketing expertise with analytical skills.


Robert Kennedy College
Online MBA Digital Marketing - University of Cumbria (UK)
- Online
MBA
Full time, Part time
1 year
Distance Learning
English
The MBA Digital Marketing will prepare students with the skills needed to engage with customers via digital media and effectively market businesses across digital networks, by enhancing the classic MBA with modules on Digital Marketing, Information Management and Data Analytics.


Sheffield Hallam University
MSc Digital Marketing
- Sheffield, United Kingdom
MSc
Full time
1 year
On-Campus
English
Push creative boundaries on our MSc Digital Marketing course, applying innovative marketing theory to real-world projects. Develop the technological skills to design data-driven marketing campaigns that go global.


Manchester Metropolitan University
MSc in Digital Marketing Communications
- Manchester, United Kingdom
MSc
Full time
1 year
On-Campus
English
Digital marketing communications are now vital for the success of modern businesses. Get sought-after expertise and an industry-recognised qualification. The way we communicate with, reach and engage customers has changed dramatically in the digital age. As such, opportunities for careers in digital marketing are growing all over the world.
Learn more about Digital Marketing and E-Commerce Masters degree programs in United Kingdom
Through advanced coursework in digital marketing and e-commerce, you'll move well beyond foundational concepts into the strategic and analytical thinking employers expect at a senior level. You'll examine consumer behavior, conversion optimization, paid and organic search, and the data systems that connect online retail to real business outcomes.
The learning environment fosters independent thinking and a rigorous approach to evidence-based decision making. UK programs typically blend academic research with industry-linked projects, so you'll practice applying frameworks to real brand scenarios rather than just studying theory.
At Master's level, the distinction is depth. You'll develop competencies in marketing analytics, customer acquisition strategy, and digital channel management, going beyond execution into evaluation and leadership. Modules may also cover e-commerce infrastructure, pricing models, and cross-border retail, all of which translate directly into roles across global markets.
Graduates move into positions such as digital strategist, e-commerce manager, or marketing analyst, with skills that are recognized across sectors worldwide. The UK's strong ties to international media, retail, and finance give your studies a broad commercial perspective.