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424 Digital Marketing and E-Commerce Masters Degree Programs
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EU Business School Switzerland
Master in Digital Marketing, Transformation And Design Thinking
- Geneva, Switzerland
Master degree
Full time
1 year
On-Campus
English
The digital transformation of business is accelerating, and customers are increasingly empowered and selective. This program will give students the skills to design effective digital marketing campaigns, apply a strategic approach to planning digital transformation, re-design and re-imagine businesses and products driven by new technologies and understand consumer motivation and the fundamentals behind search engine algorithms.


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CEI: CENTRO DE ESTUDIOS DE INNOVACIÓN - DISEÑO Y MARKETING
Master in Digital Marketing
- Madrid, Spain
Master degree
Full time
6 months
On-Campus
Spanish
The Master in Digital Marketing in person in Madrid is aimed at anyone interested in the world of digital marketing and online content management. No prior knowledge is required to complete and correctly follow this digital marketing master's degree.


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EU Business School Online
Master in Digital Marketing, Transformation & Design Thinking
- Online Spain
- Online Switzerland
- + 1 more
Master degree
Full time
1 year
Distance Learning
English
Digital marketing is crucial to business success and this program provides a comprehensive understanding of new technologies and how to implement them for effective digital marketing campaigns, as well as examines digital business models and digital transformation strategies in order to achieve optimal success in the ever-evolving business landscape of the future.


TBS Education
MSc Digital Marketing and e-Commerce
- Toulouse, France
MSc
Full time
12 months
On-Campus
English
The MSc Digital Marketing and e-Commerce program at TBS Education is designed to equip students with advanced expertise in web marketing and social media management.


Schiller International University
Masters of Science in Digital Marketing and E-commerce - Madrid
- Madrid, Spain
MSc
Full time
12 months
On-Campus
English
The Master of Science in Digital Marketing and E-Commerce prepares students to excel in the modern digital business world by offering advanced expertise and applied training. The program covers vital subjects like digital planning, consumer insights, search engine optimization, social media strategies, analytics, and digital customer engagement. Students also learn to design impactful e-commerce sites and marketing campaigns that produce quantifiable results.
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Schiller International University
Masters of Science in Digital Marketing and E-commerce - Heidelberg
- Heidelberg, Germany
MSc
Full time
12 months
On-Campus
English
The MSc in Digital Marketing and E-Commerce at Schiller International University provides students with both advanced theoretical knowledge and hands-on skills needed to succeed in the rapidly evolving digital landscape. The curriculum explores key topics including digital strategy, consumer psychology, SEO, social media promotion, data analysis, and online audience engagement. Learners gain experience creating effective e-commerce platforms and digital marketing campaigns that deliver clear, measurable outcomes.


Schiller International University
Masters of Science in Digital Marketing and E-commerce - Tampa
- Tampa, USA
MSc
Full time
12 months
On-Campus
English
The Master of Science in Digital Marketing and E-Commerce equips learners with sophisticated knowledge and practical competencies suited for the fast-moving digital marketplace. The coursework spans crucial areas including digital strategy, behavior of online consumers, SEO, social media promotion, analytics, and digital engagement techniques. Students develop the ability to build strong e-commerce platforms and execute digital campaigns that achieve measurable impact.


Schiller International University
Masters of Science in Digital Marketing and E-commerce - Paris
- Paris, France
MSc
Full time
12 months
On-Campus
English
The Master of Science in Digital Marketing and E-Commerce at Schiller International University equips students with advanced knowledge and practical skills to thrive in today’s fast-paced digital economy.


EAE | Programas Distancia
Master in Digital Marketing and Electronic Commerce
- Spain Online, Spain
Master degree
Part time
12 months
Distance Learning, Blended
Spanish
The Master in Digital Marketing and Electronic Commerce of EAE has been designed, among our distance masters, to respond to the demand of companies and organizations that need to have specialists in digital marketing.


EUDE, Escuela Europea de Dirección De Empresas
Master in Digital Marketing and E-Commerce
- Madrid, Spain
Master degree
Full time
12 months
Distance Learning
Spanish
One of the main sales channels, and in some cases the most important, is the digital channel. With our Master's in Digital Marketing and E-Commerce, you will learn the essential digital tools for developing strategies, maximizing return on investment, and achieving conversions.


Spain Business School
Master in Digital Marketing and E-Commerce
- Madrid, Spain
Master degree
Full time, Part time
12 months
Blended
Spanish
Master number 3 in the official 2023 ranking of Spain (El Mundo). It is a master's degree in digital marketing with an additional specialization to give greater detail to your knowledge. E-commerce, Neuromarketing, Social Media, Community manager, marketing management, tourism companies, fashion, beauty and luxury companies, etc. In addition to being number 3 in the official ranking, it is an accredited master's degree, one of the few that gives access to applying for a study visa in Spain for the in-person modality. The study modality is the least important, In-person, Mixed or Online, always with direct and active tutor. Ask for more information and specialize in a professional with an employability rate of over 90%. Always with Spain Business School


EAE Madrid
Master in Digital Marketing & E-Commerce
- Madrid, Spain
Master degree
Full time
10 months
On-Campus
English
The time for digital marketing is now. It requires dynamic, proactive, and highly adaptable professionals. That's why the Master in Digital Marketing & E-commerce from EAE Business School Madrid prepares you to take advantage of the new opportunities presented by the digital world, through techniques and tools that allow you to connect with the interests of today's consumers.


Westford University College
MSc Digital Marketing and e-Business
- Online United Kingdom
MSc
Full time
12 months
Distance Learning
English
The MSc in Digital Marketing and e-Business offered by Westford Uni College in collaboration with Abertay University is accredited by Chartered Institute of Marketing (CIM). It serves academic and professional requirements of students as well as professionals across varying career paths and levels within the field of marketing and e-business.


University of Kent
MSc Digital Marketing and Analytics
- Canterbury, United Kingdom
MSc
Full time
1 year
On-Campus
English
The MSc Digital Marketing and Analytics equips you with the creative and analytical skills to thrive in the digital marketing landscape - where insight is driven by data and innovation shapes success. At KBS, you’ll explore digital strategy, social media storytelling, consumer behaviour, data mining and analytics tools.


Clermont School of Business
MSc. in International Commerce & Digital Marketing
- Clermont-Ferrand, France
MSc
Full time
3 semesters
On-Campus
English
The MSc - Master of Science in International Commerce & Digital Marketing is a Master Degree Program (100% taught in English, duration of 16 to 18 months) that is designed to allow students to build strong knowledge in the areas of international commerce and marketing. The program focuses on preparing future business managers through the execution of various commercial and digital marketing missions in today's contemporary business environment and digital era.


London School of Business & Finance
Master of Science in Strategic Marketing (Digital Marketing and Social Media)
- UK Online, United Kingdom
MSc
Full time
12 months
Distance Learning
English
This Master of Science (MSc) in Strategic Marketing (Digital Marketing and Social Media) is a career-focused degree provided by the London School of Business & Finance (LSBF) and awarded London School of Business and Finance (Malta). With course delivery through the advanced online learning platform, you will have access to HD video tutorials, a library of research resources, professional and peer student networks, and student support, all at your fingertips, 24/7.


Instituto Séneca - Centro Internacional de Postgrado
Master in Communication and Digital Marketing
- Madrid, Spain
Master degree
Full time
12 months
On-Campus
Spanish
The Master's Degree in Communication and Digital Marketing from the Séneca Institute combines classic communication strategies with the most innovative digital marketing techniques, training professionals capable of enhancing any organization's online presence. The program offers specializations in areas such as Community Management, E-commerce, External Communication, and Corporate Social Responsibility, as well as the option to complete internships in Spain. With a practical and flexible approach, it prepares students to excel in a highly competitive digital market.


UBI Business School
Master in Management of AI in E-commerce and Retail Marketing
- Brussels, Belgium
- Wiltz, Luxembourg
- + 1 more
Master degree
Full time
1 year
Distance Learning, On-Campus
English
This programme explores the strategic role of AI in transforming e-commerce and retail marketing by equipping students with practical skills and insights to innovate, optimise the Digital Shelf, enhance customer engagement, and drive sustainable growth. It fosters critical thinking to help students make informed decisions on key sales and marketing challenges, leveraging consumer behavior insights in an AI-driven digital economy.
Learn more about Digital Marketing and E-Commerce Masters degree programs
Employers hiring for senior marketing roles increasingly want people who can connect data to decisions, and a Master's in Digital Marketing and E-Commerce trains you to do exactly that. You'll move well beyond foundational concepts, focusing instead on strategy, measurement, and the commercial logic behind online growth.
The learning environment fosters analytical thinking and independent judgment as you examine how businesses acquire, convert, and retain customers across digital channels. Coursework typically covers consumer behavior analytics, paid and organic search strategy, conversion rate optimization, email automation, and e-commerce platform management. You'll also study performance attribution models and learn to interpret dashboards to justify spend and forecast revenue.
At this level, you're expected to think like a strategist, not just a practitioner. Many programs include applied projects where you develop go-to-market plans, audit live campaigns, or consult for real organizations. Graduates often move into roles such as digital marketing manager, e-commerce director, growth analyst, or performance marketing lead, across retail, media, technology, and direct-to-consumer brands.