12 Communication Masters Degree Programs in Spain

It is precisely the need to confront these rich and, at times, radical transformations that serves as the basis for the proposals of this Master in Communication Research. A master's degree that was created with the vocation of contributing to providing answers to the new theoretical and methodological needs in this field, but which also aspires to promote forms of research that respond to the continuous demands of the business world, both in the field of journalism and information as well as in that of audiovisual communication.

The Master degree in communication and digital contents creation trains entrepreneurs who want to bring their creative ideas to life while consistently and successfully conveying the brand values of their products and/or services within the digital environment.

The Master´s Degree in Communication for Social Purposes: Strategies and Campaigns aims to respond to current challenges: What communication is necessary in the 21st century? Do the constant social transformations give a new prominence to the citizens in front of the conventional media agendas? How are we going to guide the action of the institutions so that the global processes of communication for social change can be globally evaluated? This is the first Master's Degree course in Spain in which an academic approach is taken that guides research and grants an official degree of the highest level in an emerging field of specialization with clear projection. This master's degree aims to bring together some of the best experts in communication on a national and international level and to promote encounters between administrations, non-governmental organizations and information and communication professionals (with a special presence of those more directly related to the field of marketing). This master's degree has a specialized and multidisciplinary character and is oriented towards quality training, linked to a specific professional field: that of communication with social aims; a discipline very close to "communication for development" and the more recent "communication for social change".

The main objective of the master's degree in Specialized Communication is to equip future professionals with the knowledge and skills to develop their capabilities in the areas of cultural communication, social communication and scientific communication. It covers specialized areas in the field of communication that in recent years have been approached from new perspectives and with new techniques and theories, and that are closely linked to the demands and needs of contemporary society. Tuition is therefore provided by staff from the faculties of Philology and Communication, Law, Economics and Business, Medicine and Health Sciences, Pharmacy and Food Science and Biology.

Upon successful completion of the study program students receive an international private Master in Communication Studies degree awarded by the school's main campus in Zurich, Switzerland, based on the recommendation of the faculty of the local campuses where credits were earned, and upon the recommendation of the school's Academic Council.

Marketing strategies, as well as the way fashion companies communicate, are becoming more and more specialized due to the major market changes resulting from digital transformation by companies. This is how the Master's Degree in Fashion Marketing and Communication was born, aimed at training future fashion marketing and communication professionals based on theoretical and practical knowledge and tools.

The Master´s degree in Communication as a Historical-Social Agent is a one-year postgraduate program that provides an excellent opportunity to enhance the students´ achievements in their undergraduate course of study by implementing a broad range of interdisciplinary contents that include History, Journalism, Sociology, Audiovisual Communication and Advertising, among many others. All of which come together in this degree to transform students into "multi-profile" professionals in the Social Sciences and the Humanities. It is an official postgraduate program with an original academic approach that combines scientific rigor and professional innovation. This Master´s program is targeted at all those postgraduates who wish to gain deeper insights into Communication-related research methodologies from a variety of standpoints. Because of its commitment to addressing the needs of various professional profiles, it is aimed at both Communication professionals with an interest in research and other graduates in the Humanities and Social Sciences: historians, linguists, philosophers, sociologists or political scientists. The syllabus, designed in this Master´s, therefore, not only tries to situate the media in their respective historical context but also to analyze the media as decisive instruments of historical change and, in a more precise way, as we approach our current days. In sum, this program constitutues a great choice for those graduates who wish to upgrade their CV by receiving specialised training or steer their academic career in the direction of doctoral research.

The Master's Degree in Gastronomic Communication and Journalism combines online training with an intensive in-person period at the Basque Culinary Centre, providing a strategic overview of gastronomy and its impact on culture and digital media.

The final objective of the "University Master's Degree in Research in Information and Communication Technologies (ICT)" is for students to acquire a solid methodological, scientific and technological base in the field of ICT both generally and through various specialisations, as well as training in research techniques. Completion of the Master's will allow students to opt for jobs that require higher qualifications and specialisation, and will fundamentally be a starting point for a career in research activities, which should be complemented by the development of a Doctoral Thesis.

The Máster Universitario en Social Media y Comunicación Corporativa represents a unique opportunity to train in these aspects. This Master will contribute to creating professionals in the field of corporate communication with specialized knowledge adapted to the digital and technological context, as required by the present and future labor market.

Transmedia storytelling is a type of story where the story unfolds through multiple media and communication platforms. It is one whose stories appear interrelated while maintaining, in turn, narrative independence and complete meaning. It can be understood as a story explained from different perspectives depending on the means of communication used, such as: a book, a comic, a post, a spot, a television series, social networks, virtual and augmented reality, cinema or a videogame. From a production point of view, it requires creating content that engages the public using different techniques. To achieve this, a transmedia production develops stories across different media formats to release unique pieces of content for each channel. It is essential that these pieces of content are open or subtly linked to each other, and that there is a narrative synchrony between them.

We are now in the era of co-creation, where managing the needs of stakeholders and clients is simply not enough. The multidimensional role of the consumer now requires new forms of engagement, open innovation, and brand co-creation in terms of both strategy and actual implementation. This program will give you the tools to successfully guide businesses through the new challenges posed in today’s dynamic digital world. The Master in Strategic Marketing and Communication is designed for visionary and strategic marketing and communication professionals, and brand managers. Equipping you with a 360-degree vision of the world of marketing and communications, the program shapes impactful leaders capable of driving business growth through brand management, communication, marketing, and reputation management.