Located in the heart of a downtown campus, the Brazil Studio offers a bilingual program that allows an accelerated acculturation to the Portuguese language and the Brazilian context.

The MBA in Marketing aims to train managers in the areas of marketing and strategy to work in organizations of different sizes and sectors, favoring the development of a vision of market trends that leads to efficient managerial decision-making and the development of managerial attitudes compatible with the philosophy of focusing on the market, ethics and corporate responsibility.

For future managers who are passionate about food and agriculture, the Master of Science in food and agribusiness management (FAM) programme delivers top academic and practical business knowledge to better manage the world food challenges in a responsible and innovative manner.

The Master in Digital Business Management, BI and Artificial Intelligence aims to improve the reading of an increasingly competitive business environment, the program is based on a methodology that requires participants to prepare and apply strategic actions for the digital medium that articulates with the business strategy. In a collaborative environment, participants will plan actions and a course completion project.

Understand and understand the new practices within the buying journey and the consumption sessions of products and services: from discovery to the research, analysis and acquisition process, understanding the experience, consumption and disposal. Monitor, understand and anticipate changes and trends in the market, consumption and lifestyles and purchasing behaviors in the omnichannel era.

Enabling professionals in marketing and related areas, or who are migrating to these areas, to grow continuously, with digital as a mindset and opportunity to act. The course offers both disciplines focused on tooling and on strategy and management, emphasizing the leadership aspects necessary for this new, dynamic and multitasking professional, who is increasingly demanded and expected by the market.

The Master in Branding course, students will be prepared to: Understand how a brand with high value, identity and differentiated values is built and managed.

The Master Self-Service Analytics Applied to Marketing with the perspective of improving the reading of the business environment, the program is based on an approach that demands from the participants the elaboration and application of methodologies and strategic actions in the digital environment and in the strategic and relationship. In a collaborative environment, participants will plan actions and a course completion project, which will be developed throughout the program.

Throughout the Master International Design Strategy / China Studio students will learn to decipher the local behaviors and understand the Chinese market to offer a coherent project, adapted to users, with an anthropological approach to design. This program is a stepping stone to an international designer career.

The Master in Behavioral Economics will provide a solid theoretical basis in Behavioral Economics, enabling participants to use the concepts and main tools in this field of research in companies, advertising agencies, banks, consulting, among others. The objective of this course is also to subsidize future managers, consultants and analysts in the trends underlying the psychological decisions made by customers, employees, competitors, and themselves, with an emphasis on how to incorporate these insights into business, marketing, leadership and strategies.

The Strategic Management Master in UX Design with the objective of improving the strategic application of the scope of work of UX Design in the development and management of digital products, the program encourages and provides the elaboration and application of tools and methodologies in real cases and situations. In a collaborative environment, with guidance and mentoring, students consolidate their knowledge through the design and strategic development of a complete UX planning or UX Research study/mapping, carried out in a course conclusion project, whose purpose can be matured throughout the course. program.

Throughout this Master, students will be prepared to evaluate scenarios, discuss some of the most relevant themes of contemporary society, aiming to understand its main characteristics and the debates in vogue;

The Master ESG in Practice aims to contribute consistently to the preparation of professionals to deal with the complex and uncertain scenario that the ESG Agenda has been presenting. This contribution will come from techniques, disciplines and approaches that revolve around ethics, sustainability, social responsibility, relationship with stakeholders, communication, and several other perspectives that contribute to the evolution of organizations towards new paradigms.

Develop professionals to work in the era of corporate management and process innovation based on technology, providing a strategic vision and technical knowledge when planning creative and innovative actions.

In the Master's course in Transmedia Business Communication, students will be prepared to: Evaluate scenarios and plan integrated communication and marketing actions, knowing the psychological characteristics of each priority public in order to disseminate the brand's essential concepts among all of them and generate a perception of added value .