This Master of Science (MSc) specialisation in Brand Management is a comprehensive, pioneering study programme. Developed in collaboration with industry professionals, this unique programme has been designed to prepare you to become part of the next generation of brand managers, excelling in today’s highly competitive business environment.

Unlock your career potential with our Master of Science in Luxury Marketing & Brand Management, where you’ll master sustainable luxury in the digital age. Learn from a distinguished blend of academics and industry experts from top luxury brands, gaining insider knowledge and expertise. Our versatile programme prepares you for success across various luxury & Marketing sectors, ensuring you have the skills and insights needed to thrive in the competitive world of luxury marketing and brand management. Join a community with over 100 nationalities, on a programme taught by international professors and industry experts!

The Master of Science in Communication & Brand Content shapes future leaders to master the art of brand storytelling and navigate the challenges of digital transformation and global brand strategy. This program empowers students to create innovative marketing and communication solutions that captivate audiences and drive international success.

The MSc in Brand Strategy & Product Management is a solid operational management and brand management training programme which places modern day consumer expectations and preoccupations at the heart of its approach.

The MSc in Global Luxury Brand Management is a comprehensive and intensive program that prepares students for management positions in the luxury sector at an international level.

Branding is central to the strategic management and advancement of any business or nongovernmental organization. AUP’s MSc in Strategic Brand Management is designed to prepare you for this world of branding.

Study management in conjunction with the hospitality industry and join the next generation of global hospitality leaders.

Marketing activities and skills evolve in line with our changing world. New trends emerge, such as ethical consumerism, sense of belonging and more responsible marketing. To meet these new opportunities head on, the Marketing programme has been designed in collaboration with a team of teacher-researchers and companies forming the KEDGE Business School ecosystem. This Master of Science (MSc) offers 4 tracks of expertise available to choose from in a global, innovative approach. Co-built with renowned companies, the courses are in line with the expectations of recruiters. As proof: 90% of students are hired within 6 months of graduation.

MBA Marketing, Brand Management, and Innovation to familiarize you with the new marketing functions centred on the precise knowledge of the customers' expectations and the approaches of marketing innovation to differentiate itself from its competitors, gain new markets, and ensure its sustainability.

Paris/Milan, the strength of the Luxury Capitals of the World!