8 Marketing Degree Programs in Lithuania

Marketing and Integrated Communication program aims to develop Marketing and Communications managers who can base their managerial activities on consumer data analysis. Therefore You will learn how to conduct marketing research and perform statistical analysis of consumer-linked data and how to interpret findings. You will study strategic marketing and strategic brand management. During your studies of integrated communication, digital marketing communication and corporate communication management, you will learn how to communicate with different stakeholders. You will have an opportunity to study marketing-related subjects, such as cross-cultural management, sales management organisational psychology, etc.

Have you ever dreamed of starting your own, successful company? Do you consider yourself a natural team leader and wish to hone this skill? Did you ever want to learn how to use data to make decisions? Do you want to work in a business environment?If any of the above questions are about you, then strongly consider Global Business and Modern Marketing for your bachelor studies. This course is built to prepare future global business leaders.

We developed Marketing and Advertising study program to provide students with high-quality marketing and advertising qualifications, educate and help them become specialists within national and international markets, and allow them to initiate and execute marketing-related projects for businesses and consumers.

Sales and Marketing is the study programme that encourages students to actively engage in the learning process by combining creativity with analytical thinking and by fostering close collaboration with lecturers from the very beginning of their studies. In order to consolidate and deepen their knowledge.

The marketing and International Commerce program focus on marketing as a strategic managerial function that drives initiatives in delivering customer value with an international perspective approach grounded by Lithuanian and international experience. The program examines the fundamental and modern concepts in strategic marketing, corporate marketing, customer relationship management, international marketing, and international commerce. This combination allows for building the knowledge and skills necessary for critical, creative, and sustainable approaches to business in a globalizing world.

The Marketing Technologies study programme is aimed at preparing qualified information technology (IT) specialists who have fundamental knowledge in the areas of design and management of information systems and can create and implement electronic marketing solutions based on the application of information and communication technologies.

This study programme is created for those who see themselves in managerial positions, are interested in business and its processes, and are willing to gain modern business management skills.

Marketing and Media Art is a new joint study programme conducted in English, together with the International University College of Bulgaria. The purpose of the joint study programme in Marketing and Media Art is to train creative and innovative specialists that meet the requirements of the dynamic and global labour market and create communication industry and marketing professionals who are able to practically realize their own art, media and business projects, or projects that were prepared by others, by working both individually and in a team.