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9 Marketing Degree Programs in China


Jilin University
Bachelor in Marketing
- Changchun, China
Bachelor's degree
English
The Marketing program focuses on the various aspects of the marketing function, including business-to- business marketing, marketing research, integrated marketing, and marketing management. Students develop a marketing plan as a capstone marketing project. Marketing program provides students with a strong foundation in essential business knowledge and expands employment opportunities with applied, creative marketing skills through the delivery of current curriculum.


Macquarie University
Diploma of Marketing and Media
- Beijing, China
- North Ryde, Australia
- + 4 more
Diploma
Full time
On-Campus
English
The Diploma of Marketing and Media provides a practical foundation in key areas like marketing, advertising, media planning, and digital communication. Students learn how to develop marketing strategi...
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Qingdao Technological University Qindao College
Bachelor of Marketing
- Qingdao, China
Bachelor's degree
Full time
On-Campus
This program provides a comprehensive marketing education with a sound business foundation.


University of Technology Sydney
Master of Marketing (Extension)
- Shanghai, China
- Sydney, Australia
- + 2 more
Master degree
Full time, Part time
2 years
On-Campus
This course is designed for professionals seeking to enhance their marketing expertise and strategic thinking. Choose this course to elevate their marketing skills in a rapidly evolving industry, focusing on creativity, technology, and sustainable practices. Our distinctive approach integrates cutting-edge research with real-world application, ensuring students stay ahead in the marketing field.


University of Technology Sydney
Graduate Diploma in Marketing
- Shanghai, China
- Sydney, Australia
- + 2 more
Graduate Diploma
Full time, Part time
2 years
On-Campus
This course is designed for individuals seeking a comprehensive understanding of marketing principles and management. Choose this program to gain contemporary insights into market analysis and strategic development, informed by our faculty's research expertise. Its distinctiveness lies in the focus on adapting to the evolving marketing environment, covering topics such as marketing communications, brand management, social impact, customer behaviour, strategy, data analytics, and ethical considerations.


Macquarie University
Bachelor of Marketing and Media
- Beijing, China
- North Ryde, Australia
- + 4 more
Bachelor's degree
Full time
On-Campus
English
The Bachelor of Marketing and Media program offers students a comprehensive understanding of how marketing and media work together in today’s digital world. It covers key areas like consumer behavior,...


University of Technology Sydney
Graduate Certificate in Marketing
- Shanghai, China
- Sydney, Australia
- + 2 more
Graduate Certificate
Full time, Part time
On-Campus
This course is tailored for individuals seeking foundational marketing knowledge. Opt for this program to align with industry standards and best practices through insights from our expert Marketing faculty. Stand out with a blend of modern theory and practical skills applicable to both Australian and global markets.


Xi'an Jiaotong-Liverpool University
BA Marketing
- Suzhou, China
BA
Full time
On-Campus
English
As the interface between the organisation and customers, marketing plays a vital role in the success of business and nonprofit settings. It encompasses all activities related to the creation, communication, and delivery of customer value.


Macquarie University
Master of Marketing
- Beijing, China
- North Ryde, Australia
- + 4 more
Master degree
Full time
On-Campus
English
The Master of Management program is designed to help students develop a solid foundation in business essentials while offering flexibility to tailor the course to their interests. It covers core topic...
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Learn more about Marketing degree programs in China
Studying marketing in China offers a unique perspective on consumer behavior and business strategies in one of the world’s largest markets. This field combines creativity with data-driven decision-making, making it an exciting choice for those looking to pursue a dynamic career.
Through courses in digital marketing, market research, and consumer psychology, you'll delve into crafting strategic marketing campaigns tailored to diverse audiences. The environment encourages collaboration and innovation, where students strengthen adaptability as they explore new ideas and approaches. Marketing programs emphasize practical instruction, including projects that simulate real-world challenges, helping students apply theoretical knowledge effectively.
In China, the emphasis on experiential learning prepares graduates for various roles. Employers seek individuals skilled in analyzing consumer trends, developing brand strategies, and utilizing digital platforms to reach target markets. A marketing degree opens doors to opportunities in advertising, public relations, and brand management, equipping you with globally transferable skills valued in any region.