Marketing programs may provide students with specific skills and knowledge associated with the identification of target audiences, the creation of pricing strategies, the development of services and products and the implementation of advertising methods to reach the appropriate consumers.

Many programs in Africa take place in a very unusual cultural and physical environment than most students are familiar with in the good old days. Come To Know to adapt to this living conditions is part of fun and the challenge of living there. The challenge is intellectual, emotional and physical.

Distance learning is a method of delivering education to students who are not physically present on campus. Various studies have shown that distance learning programmes can be as efficient and effective as conventional classroom programmes sometimes even better!