18 Marketing Degree Programs in Austria

What Makes Our Students’ LinkedIn Profiles Stand Out? It’s all in the design of our world-class Global Online MBA program (EU-accredited and globally recognized!). Every course is carefully crafted to build the practical skills that top employers value most, with a focus on: Digital Transformation, Leadership & Strategy, Entrepreneurship & Finance, Digital Marketing, Soft Skills such as communication, stress management, teamwork, problem-solving, decision-making, and more. The Real-World Skills MBA is EU-accredited, globally recognized and ranked among the Top 10 MBA programs in Europe. With students from 30 countries across 4 continents, you’ll join an exclusive, global business network—a powerful community that will help you elevate your career and open new international opportunities.

Our full-time master's in Digital Marketing emphasizes developing expertise at the intersection of marketing, creativity, and web technology, while also incorporating social skills and leadership training. It’s your career springboard to the future of marketing!

You’d like to develop digital business concepts or even start and manage your own business? With the Digital Economy MSc, you can become an expert on the latest digital developments. Learn how to apply digital business models and solutions and become a leading player in innovation.

The Marketing master programme gives you specialist knowledge and enables you to develop the skills and competences you need to work and communicate effectively as a marketing expert in Austria or abroad.

Companies that make a difference in their markets have managed ways to effectively let marketing and sales join forces to serve their customers and delight them. Our cutting-edge program allows participants to enhance their knowledge and skills to master marketing challenges and to reap the benefits through sales excellence. The Executive MBA Marketing & Sales provides participants with the latest immediately applicable expertise and key tools to enable them to plan and implement effective marketing and to reap real benefits in terms of increased sales.

The master’s program in Marketing provides our graduates with the necessary knowledge and skills to gain a thorough understanding of the challenges, customer-focused business and non-profit organizations are confronted with.

The master’s degree program Global Sales and Marketing equips the students with skills and knowledge to DEVELOP and MANAGE future marketing and sales activities for international companies. For such managers, it is essential to be aware of cross-cultural challenges created by the globalization and digitalization of the world economy.

The Internet is transforming companies, requiring specialized professionals in web, Marketing and e-commerce. This course offers tailor-made training for the digital era.

The globalization and digitalization of the world economy create interesting challenges and opportunities to work in the export sector and internationally operating companies. Austria’s export economy has succeeded in setting international, sustainable standards and solutions in many fields, notably industrial plants, machinery, technological goods and services.

This program is only One Semester in duration. Do you want to study International Management, Marketing, or Business Communication? During this program, the aim is for you to achieve a level of proficiency in English and mathematics that will meet our bachelor's admission regulations. Simultaneously, the course will boost your confidence through a carefully designed introduction to key topics that develop throughout our bachelor's program, such as business administration, geography, and economics.

The Master of Business Administration (MBA) is a program taught fully in English designed especially for industry professionals wanting to advance their careers. The program is taught in blocked seminars, two to four days on campus or online once a month. The program concentrates on strategic analysis and planning, interdisciplinary skills, value-based management, and critical thinking. Students will advance their knowledge in core business disciplines including human resource management, organizational behavior, accounting and finance, marketing and operations, innovation, and entrepreneurship. Out-of-the-box thinking challenges existing limits and thought patterns.

The part-time bachelor's program at the WU Executive Academy offers professional development with a focus on business administration, taking into account various subject areas and industries. It is aimed at people with professional experience who are seeking training and further education at bachelor's level with a strong focus on business management alongside their career.

CEU's MA in Economic Policy program focuses on economic policy in the context of global markets. Its main goal is to equip you with solid foundations in economics, to give you a deep understanding of the economic policy process, and to provide you with the analytical ability to evaluate economic policies at the macro and micro levels.

Data governance is about the convergence of data quality, data management, data policies, business process management, and risk management around the handling of data within an organization.

Would you like to deepen your knowledge of cross-media marketing communication and increase your chances of professional advancement? Would you like to remain independent of time and place and decide for yourself how much time you spend when and where for your further education? Based on your professional experience, do you have the feeling that you can no longer learn anything new with a bachelor's degree and are you looking for an opportunity to use your professional experience to start a master's degree? Would you still like to round off your expertise academically and thus increase your professional integrity? Have you already completed a marketing-related degree, but ended up in the communication and marketing industry and urgently need expertise here? Are you looking for an interdisciplinary course that incorporates the know-how of different institutes and many years of experience? And all this in combination with individual support? Then the extra-occupational distance learning course specializing in cross-media marketing communication is right for you!