Marketing research is often performed before the implementation of a business plan. A student of this subject may learn how to present statistics and analyze data to help entrepreneurs, governments and corporate entities make informed decisions.

Students who complete a part of their degree in Asia are growing in numbers. Currently, the second and the third biggest economies are in Asia. Without limitation, students have described their time in Asia as the best experience of their lives. Today, three of the four most populated countries of the world are in Asia: China, India, and Indonesia.