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17 Management Degree Programs in Austria


Johannes Kepler University Linz
Master’s Degree in Management and Applied Economics
- Linz, Austria
- Ceske Budejovice, Czech Republic
MSc
Full time
4 semesters
On-Campus
English, German
The Master’s degree program in Management & Applied Economics is an advanced, hands-on, and versatile graduate degree program designed to provide you with the expertise, skills and leadership experiences necessary to succeed in today’s business environment.


KMU Akademie
MBA Digital Marketing and Management
- Linz, Austria
MBA
Part time
4 semesters
Distance Learning
German
The MBA - Digital Marketing and Management course provides students with deeper knowledge and understanding of the theoretical foundations and current developments in the field of digitization in marketing. The students get to know digital business models as well as agile marketing and management concepts, to examine them and to discuss them critically. One focus is on the instruments of digital communication and price policy, their application and evaluation. The students deal with concepts for smart products and services, the agile development of innovations and digital selling strategies and learn to critically assess these concepts, their application in practice and their effects. Digitization as a challenge for companies is also highlighted, as are methods and processes in the field of online research, including key topics such as big data, predictive analytics and customer insights, taking economic and ethical aspects into account.
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