4 Journalism, Media, and Mass Communication Degree Programs in Guatemala

In all courses, it will be developed from a practical and participatory theoretical modality, through the use of various ICTs. It will include creative thinking exercises through worksheets, guided reading of support documents to strengthen knowledge, directed autonomous study, individual and group work with tutoring, socialization meetings, practical exercises for the application of various techniques by the professor. Expository, active, and participatory classes. Readings, summaries, content analysis according to the program. Individual and group documentary and field research work. Exhibition of investigated subjects and tasks carried out. Use of laboratories.

This specialization presented by Universidad Panamericana through the High Level Business School provides knowledge and tools. The brand language allows the transmission of personality, values and the most representative characteristics of the institutions. As part of the message that the institution launches with aspects that have the greatest influence on the positioning, reputation and perception of the brand.

The main purpose of the Master in Social Communication with a Specialization in Audiovisual and Multimedia Management is to strengthen and deepen the competencies in the areas of audiovisual and multimedia production of professionals in the various fields of communication. For this, it will be based on the fundamental changes that communication has undergone in recent times in terms of the collection, storage, and recovery of information, processing, production, and distribution, as well as the presentation, visualization, and access to it. The two-year program is designed for participants to master the production and content generation models and apply the knowledge acquired in the digital area to manage strategies and multimedia publications for various platforms. As part of the methodology, the Case Study has been considered, which will allow professionals to analyze and interpret relevant cases in national and international contexts that are applicable to the study areas.

Accelerate the digital transformation of companies.