The MBA in International Marketing addresses the interface of marketing logistics and cultural phenomena as they exist in a contemporary global environment.

The marketing of products and services is an important aspect of any business. Understanding consumers’ needs and effectively delivering a company’s offer are key to its success. This program provides the framework for understanding markets, competitors, product portfolios and consumer behavior from an international perspective. You will learn about the latest developments in e-marketing strategies, advertising and media to prepare you for a career in international marketing.

The European bachelor in international marketing allows you to obtain the RNCP title of "Marketing and Sales Manager" issued by the CDE FEDE France. This RNCP level 6 title (equivalent to Bac +3) is recognized by the State and companies. It can be supported by continuing vocational training systems such as the AIF or the CPF. In addition to your RNCP title, you will also receive the diploma of the European Bachelor in International Marketing. This Bac +3 level diploma awards 60 ECTS credits.

EU’s international marketing MBA graduates are sought after by high-profile corporations and global agencies for both their knowledge and international experience. Throughout the program, students are exposed to a practical curriculum that includes distribution channel management, integrated communications, and consumer behavior.

The Executive Master’s in Digital and International Marketing equips graduates with the skills, competencies, and experience necessary to lead the transformation of marketing functions, shifting from local to global and from analog to digital paradigms. Additionally, the program fosters students’ strategic thinking, ideation, and predictive abilities, enabling them to drive ‘‘ innovation and globalize the value propositions of companies.

At ENAE Business School, our Bachelor’s Degree in International and Digital Marketing programs are meticulously crafted to ensure that graduates are well-prepared to face the challenges of the modern business world. Our objectives are clear: to equip students with the knowledge, skills, and ethical principles needed to excel in their chosen fields

Prepare yourself for a management career at the forefront of Digital Marketing & Communication. Designed for professionals who wish to progress their career in Digital Marketing & Communication. Optional second Master's from Boston University, USA (12 months). Our MITF was listed in the 20 exemplar master programs in international business and trade by Hinrich Foundation (2024) and ranked 2nd in Switzerland and 46th in the world by QS World University Rankings (2025).

Recommended for those who want a management career in companies with international and multinational structures. The Master’s program aims to build the mental and technical capabilities of those candidates, acting in the roles that cover international affairs, which every company aspires to and expects. The program allows the construction of different professional configurations to suit the personal and educational mindset.

A Master of International Sales and Marketing (MBA) signifies the next level of achievement in any academic discipline.

The Bachelor's of International Sales and Marketing (BBA) signifies the first level of achievement in any academic discipline.

The Marketing concentration provides students with the advanced knowledge in marketing products and services.

Our unique online Master’s course in International Fashion Marketing builds on the established strengths of our long-standing, internationally recognised qualifications in fashion and textiles. It combines academic excellence with the development skills that are essential for a career in the global fashion industry and will enable you to work and study simultaneously.

This Executive Bachelor (EBBA) in International Sales and Marketing course is made for students who worked directly after high school for at least 3 years in a managerial position, At the end of the Bachelor's study program, the graduates are expected to combine theory with practice and display a sound knowledge of their Sales and Marketing industry.

Our BA (Hons) Business Management (Marketing) blends traditional and digital marketing with practical application, ensuring a comprehensive skill set. Beginning with foundational business management concepts, including personnel management, you progress to advanced marketing tools, strategy, innovation, and ethical considerations. Studying marketing at Arden means mastering the latest skills for professional success.

The professional figure trained by the Programme will know how to do market analyses, prepare and monitor plans for marketing and communication and for commercial development abroad (also considering the possible multicultural dynamics in the various target countries), and develop skills in sales and e-commerce techniques, and will also have effectively improved their language skills: all the lessons on the Master’s programme’s central themes are held in English, allowing students to perfect their technical and language skills at the same time.