WSB Merito Universities & DSW Ideis University Master in Marketing & Sales
WSB Merito Universities & DSW Ideis University

WSB Merito Universities & DSW Ideis University

Master in Marketing & Sales

  • Warszawa, Poland
  • Głogowo, Poland

Master degree

2 years

English

Full time

Mar 2027

EUR 2,750 *

On-Campus

* 2700 - 2750 EUR depending on specialisation

Key Summary

About: The Master in Marketing & Sales is offered by the Group (WSB Merito Universities and DSW Ideis University), which includes six universities and seven faculties across 11 major Polish cities and ranks high in private university listings. You'll study marketing in the digital economy and gain practical skills in digital marketing, e-commerce, social media, web analytics, SEO/SEM, modern marketing tools, project management, marketing planning, creative campaign development and strategy.

Career Outcomes: You'll find roles in advertising agencies, marketing departments, e-commerce, social media, web analytics and SEO/SEM, and as digital marketer, SEO specialist, social media manager, e-commerce manager, marketing analyst.

Management - Marketing & Sales (City: Warszawa)

Why study Marketing & Sales at WSB Merito University in Warsaw?

  • You will gain knowledge in modern marketing and sales, which will allow you to effectively manage promotional and sales activities.
  • You will learn techniques for acquiring customers, both individual and business, which will increase your professional effectiveness.
  • You will learn how to effectively analyse market data and conduct marketing research, adjusting strategies to changing conditions.
  • You will understand how to manage customer relationships, which will help you build lasting bonds and increase customer satisfaction.
  • You will gain practical skills in using marketing and advertising tools, supporting promotional campaigns both online and offline.
  • You will master content creation and communication strategies, which will allow you to effectively build a brand image.

Marketing and Sales - Marketing in the digital economy (City: Chorzów&Katowice)

What do you gain by studying Management at WSB Merito University?

  • You will learn advanced marketing and sales techniques that will enable you to effectively promote products and services.
  • You will gain practical knowledge of market analysis and consumer behaviour to support your business activities.
  • You will learn to use modern tools such as Brand24 and PROWLY, which facilitate PR activities and media monitoring.
  • You will develop skills in creating creative advertising campaigns that attract attention and build brands.
  • You will master effective online and traditional sales techniques, helping to achieve business goals.
  • You will gain competences in project management, marketing planning, and building customer relationships.
Read more on the institution's website