WHU - Otto Beisheim School of Management
Master of Science in Business Analytics
Vallendar, Germany
MSc
DURATION
21 months
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
31 May 2026*
EARLIEST START DATE
Sep 2026
TUITION FEES
EUR 40,400 **
STUDY FORMAT
On-Campus
* april 30, 2025: for candidates requiring a student visa: | may 31, 2025: for other candidates:
** 33,000 EUR: 90 credit track | 40,400 EUR: 120 credit track
Key Summary
Master in Business Analytics Program
Our highly relevant program focuses on the areas of data analytics, business fundamentals, and leadership. There is high demand for graduates with competencies in these three core areas. WHU offers you the unique opportunity to combine a broad business background with solid and specialized knowledge of business analytics, data science and digital transformation.
This program ensures you are ready to overcome challenges organizations face in their bid to enhance analytics insights. Whether it’s engaging senior management involvement or fostering collaboration. Unlock your potential and drive change.
WHU scholarships always cover 25% of tuition fees and are designed to reward excellence, diversity, and personal commitment. They support applicants who excel academically, perform strongly in the admissions process, and contribute to the WHU community through leadership, social engagement, and entrepreneurial spirit. We also offer scholarships for women to empower them to take on leadership roles, shape the future of business, and inspire the next generation.
Once admitted to one of our MSc programs, candidates may apply for up to two WHU scholarships for which they are eligible. WHU scholarships can be combined with external funding and student loans.
Find the best fit Master program for you
The core electives impart essential elements and fundamentals for a comprehensive understanding of management as well as analytical methods and tools. The electives and concentrations enable you to focus on certain areas that you will need in your future role as an analytics translator. Choose one of the three concentrations in Entrepreneurial Analytics, Marketing Analytics and Supply Chain Analytics or feel free to combine electives in order to design your individual program according to your own interests and career aspirations.
Year 1
Pre-Master Modules
- Python Programming
- Quantitative Methods
- Finance
- Foundations of Management
Quarter I | Core Modules & Electives
- Predictive Analytics
- Data Visualisation & Storytelling
- Databases & Internet Technology
Quarter II | Core Modules & Electives
- Prescriptive Analytics & Machine Learning
- Generative AI for Business
Concentrations
- Entrepreneurial Analytics
- Marketing Analytics
- Supply Chain Analytics
Quarter III | Core Modules & Electives
- Business and Analytics Integrator Skills
Quarter IV | Core Modules & Electives
- Leadership in Practice
Capstone Module Abroad (for 90-Credit Track)
- The capstone is a one-week module abroad where students attend tailor-made lectures and visit local companies to experience international business ecosystems.
Year 2
Summer | Internship (for both 90 and 120-Credit Tracks)
You will gain valuable work experience and the opportunity to apply theory learned in class through an internship in Germany or abroad. The Career Center supports you in finding an internship position via a broad range of activities such as individual career counseling, workshops, and company presentations.
Semester 3 &4 | Master Thesis
The Master thesis concludes your studies, providing you the opportunity to apply the skills and knowledge you have gained throughout the course of the Master Program. While writing your thesis, you will be supervised by a WHU faculty member. You may also write your thesis in collaboration with a company.
Optional | Semester Abroad (for 120-Credit Track)
The Master in Business Analytics Program also includes an optional semester abroad at one of WHU's 200 partner universities worldwide. During the semester abroad, you will gain a global perspective and immerse yourself in another culture.
German Language Classes
Every international student is invited, and encouraged, to take part in a German course. German courses can be taken for credits or just for the fun of it – something that only applies to the German courses.