BS in General Business
BSc
DURATION
4 years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Jan 2026
STUDY FORMAT
On-Campus
Key Summary
About : The BS in General Business offers students a broad foundation in business principles and practices. This program covers key areas such as marketing, finance, and management, equipping students with versatile skills for various careers. The curriculum emphasizes real-world applications and critical thinking to prepare graduates for a dynamic business environment.
Career Outcomes : Graduates of this program can pursue careers in multiple fields, including project management, sales, and human resources. They may also find opportunities in management positions across various industries, fostering their ability to adapt in an ever-changing marketplace.
The General Business Specialization is designed for those students who desire a broad preparation in business studies rather than specializing in any one particular business area. Students receive a marketable Bachelor of Science in Business Administration with expanded exposure to a multitude of business disciplines
Students completing the general business program earn a Bachelor of Science in Business Administration with a major in General Business.
Students with broad training in business subjects can expect to find employment in widely varied types of business activity.
| Required Courses – General Business Major | Credit Hours |
| West Liberty University General Studies | 37 |
| Gary E. West College of Business Core | 45 |
| 300-400 Level Accounting Course | 3 |
| 300-400 Level Economics or Finance Course | 3 |
| 300-400 Level Management Course | 3 |
| 300-400 Level Marketing Course | 3 |
| 300-400 Level Computer Information Systems Course | 3 |
| Any 300-400 Level Business Elective | 3 |
| Any 300-400 Level Business Elective | 3 |
| Any 300-400 Level Business Elective | 3 |
| Any 300-400 Level Business Elective | 3 |
| Business Minor Course | 11 |
| Total | 120 |