Bachelor in Commerce and Marketing
Budapest, Hungary
Bachelor's degree
DURATION
7 semesters
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
STUDY FORMAT
On-Campus
* Arrival : March 2023
Key Summary
The aim of the program is to train professionals who will have acquired the necessary economic and business knowledge and skills as well as sales and marketing expertise to successfully work in the acquisition and sales of both products and services, while always meeting market demands.
Not only will they be able to organize and manage the sales activities of small and medium-sized businesses but they will also be able to find employment at large international companies. By the end of the program, they will have acquired sufficient knowledge to continue their studies in a Master’s program.
- Language of instruction: English
- Language of degree: English
- Length of program: 6 semesters + 1 semester internship
- Specialization: Marketing Planning and Strategy
- Degree earned: BA in Commerce and Marketing
- Field of training: economic sciences
- Training branch: business
Graduates with a Bachelor's Degree in Commerce and Marketing will be able to:
- organize and manage the sales activities of small and medium-sized businesses;
- acquire and/or sell various products and/ or services;
- perform in a team as well as individually;
- cooperate with suppliers, partners, service providers as well as with other departments of an organization;
- analyze data on advertising, sales promotion, and market research; elaborate on efficient programs and supervise their implementation;
- analyze and plan commercial processes and strategy;
- complete certain logistical tasks;
- use commerce and marketing software;
- prepare reports and surveys, communicate efficiently both orally and in writing.
