Vietnam National University, Hanoi - International School
Bachelor in Management (Marketing/Entrepreneurship)Hanoi, Vietnam
DURATION
4 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
Sep 2025
STUDY FORMAT
On-Campus
Key Summary
About: The Bachelor in Management (Marketing/Entrepreneurship) provides students with a comprehensive understanding of business principles and practices, focusing on marketing strategies and entrepreneurial skills. The program emphasizes hands-on learning and real-world applications to prepare graduates for the dynamic business environment.
Career Outcomes: Graduates can pursue careers in various fields, including marketing management, entrepreneurship, business development, and brand management. They may also find opportunities as market analysts, product managers, or work within startups and corporate settings, enhancing their professional prospects.
Scholarships
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Introduction
Management is a joint-training program between VNU - International School and Keuka College (USA). Studying Management, students will study 2 specialized directions in Entrepreneurship and Marketing. With the application of experiential learning methods, all subjects are designed to help students to sharpen their knowledge, management skills and hands-on experience. From business analytics to digital marketing strategy, you'll learn the skills you need to succeed in today's dynamic, digital-driven business world.
- Duration: 4 years (8 semesters)
- Language of instruction: English
- Degree: Bachelor of Science in Management awarded by Keuka College
Program outcomes
- Competency in English skills: listening, speaking, reading, writing (IELTS 6.0 or equivalence);
- Acquisition of basic knowledge about management and the application of management and economics basics based on the science of management;
- Ability to analyze and evaluate business activities, create an enterprise or business organization, and propose and develop startup ideas; and,
- Effective management skills to analyze and solve practical management problems; skills to analyze requirements, propose and implement solutions; self-learning skills, ability to develop working plans and personal development goals.
Course Spotlight
- Experiencing a compulsory semester at Keuka College, USA - expand your mindset, cultural knowledge and international network
- Opportunity to receive high value scholarships offered by VNU-IS and Keuka College
- Access to experiential learning method through real
- 10 core subjects are taught by prestigious foreign professors from Keuka College, USA
- Become a US university student right in Vietnam with 7 times lower tuition fee than studying abroad
Career prospects
- Chief Executive Officer (CEO)/Chief Operating Officer (COO)
- Commissioner of Internal Revenue
- County Commissioner
- Government Service Executive
- Governor/Mayor
- Department Store General Manager
- General Manager/ Superintendent
- Operations/Manufacturing Operations Manager
- Radio Station/ Television Station/Advertising/Promotion Manager
- Administrative Services Manager
- Business Office/Unit Manager
- Facilities Manager
- Records Management Director/Records and Information Manager
- Industrial Production Manager
- Manufacturing Director
- Plant Chief/Manager/Superintendent
Entry requirements
- Graduate from high school or equivalent with minimum high school GPA of 2.5/4.0;
- Appropriate English proficiency certificate including a minimum IELTS score of 5.5 or Level 4 of Vietnamese Standardized Test of English Proficiency (VSTEP)*;
- Appropriate medical examination report for overseas study;
- Sufficient finance evidence for overseas study in Vietnam.
- Without required English proficiency certificate, students who meet other qualifications and requirements will be offered to study English preparation course at VNU-IS