Master in Communication Management
Wrocław, Poland
DURATION
2 Years
LANGUAGES
English
PACE
Full time, Part time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
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TUITION FEES
EUR 2,300 / per year *
STUDY FORMAT
On-Campus
* for EU citizens | €3750/year for non-EU citizens
Introduction
Dive into the world of Communication Management studies, where we don't just talk about communication – we live it!
Unleash your creativity, navigate the dynamic landscapes of branding, and become a communication ninja in the digital age.
In this program, you won't just gain theoretical knowledge; you'll be hands-on in advertising, public relations, and branding – the cool stuff that shapes a brand's personality. Plus, we spill the beans on the secrets of the creative industry, giving you the lowdown on the diverse roles and competencies within organizations.
Discover the dynamic realm of Communication Management at our university, where we cultivate a comprehensive approach to both external and internal communication strategies for brands, organizations, and their image through existing communication systems. As a graduate of our program, you will not only gain theoretical knowledge but also practical competencies in crucial areas such as advertising, public relations, and branding. Dive deep into the intricacies of communication within organizations, exploring various units and their roles in the creative industry.
Our educational goal is to empower you with competencies in designing, including graphic design, as a pivotal element of organizational and brand image. The core of our Communication Management studies lies in building a diverse skill set encompassing communication, economics, marketing, market processes, and media knowledge. In an ever-evolving market and media landscape, the need for innovation, creativity, and goal-oriented management is paramount. By honing these competencies, you'll not only establish a strong position in the labor market but also continuously adapt to its dynamic demands.
Admissions
Program Outcome
Your Path to Success
As a Communication Management graduate, you will be equipped to excel in various professional areas, including:
- Collaboration with external customers, providing counseling, communication management, and training (as a freelancer), or establishing your advertising, public relations, and/or branding agency.
- Employment in marketing, PR, or communication management departments within companies or institutions.
- Roles in enterprises, companies, or organizations, overseeing the customer relations process.
- Leadership in managing communication within multicultural organizations.
- Designing internal and external communication, as well as implementing visual communication systems.
- Branding and brand management.
- Involvement in the creative industries, encompassing advertising and interactive agencies, social media, PR agencies, media houses, production studios, and more.
Our program prepares you for diverse roles, turning you into a:
- Communication advisor for enterprises and commercial organizations.
- Image-building advisor for public figures, including politicians and show-business personalities.
- PR or image-building department employees in various organizations.
- Image-building and efficient communication coach.
- Designer.
- Employee in film or advertising producing groups.
- Interactive agency employee.
- Developers in companies dealing with computer games and/or software.
- Self-presentation and negotiations advisor.
Moreover, you'll be well-equipped to start your venture in industries such as public relations, advertising, branding, media relations, and image building.