Keystone logo
University College of Southeast Norway PhD in Marketing Management

University College of Southeast Norway

PhD in Marketing Management

4 years

English

Full time

Request application deadline

Request earliest start date

On-Campus

Key Summary

    About : The PhD in Marketing Management offers students an opportunity to engage in in-depth research of marketing theories and practices. This program is designed for those looking to advance their careers in academia, industry, or consulting. Students will gain analytical skills, research methodologies, and theoretical frameworks essential for the marketing field. The program typically takes three to five years to complete.
    Career Outcomes : Graduates of this program can pursue various career paths, including roles as marketing managers, academic researchers, consultants, or university professors. They may also find opportunities in market research firms, advertising agencies, and corporate strategy departments.

Scholarships

Explore scholarship opportunities to help fund your studies
Read more

Introduction

About the programme

This programme seeks to bring academic research in marketing management closer to marketing management practice, thereby focusing research on topics that will generate new knowledge for real world problems.

Solving real world problems

As markets and technologies become more global, and as customer needs become more advanced and fragmented, private companies and public services must innovate and improve their products and services at an increasing velocity. Thus, the strategic importance of marketing management expertise has grown in strategic importance as organisations adapt to meet these evolving challenges and opportunities.

Study Plan

A study plan describes the content, structure and organization of a study programme. To each study plan there is a set of subject plans that describes the different subjects. In the subject plan you will also find a reading list. Below you will find a study model that shows you which subjects that are taught each term. In the study model you'll also find links to each subject plan.

Link to the latest published study plan

Curriculum

About the School

Questions

Similar Courses

  • BS in Marketing - General Marketing
    • Marshall, USA
  • MBA - Marketing
    • Marshall, USA
  • Master in Marketing Management
    • Barcelona, Spain