University of New York in Prague (UNYP)

MBA with a Concentration in Marketing

Prague, Czech Republic

DURATION

19 Months

LANGUAGES

English

PACE

Full time

APPLICATION DEADLINE

Request application deadline

EARLIEST START DATE

Request earliest startdate

TUITION FEES

EUR 8,250 / per year

STUDY FORMAT

On-Campus

Key Summary

About: The MBA with a Concentration in Marketing offers a robust curriculum designed to prepare students for leadership roles in the marketing sector. The program develops skills in strategic thinking, market analysis, and consumer behavior. Students will engage in practical projects that enhance their understanding of the marketing landscape and equip them to tackle real-world challenges.

Career Outcomes: Graduates can pursue careers in various fields, including marketing management, brand management, digital marketing, market research, and advertising. The MBA can lead to senior positions in corporate marketing departments, consulting firms, or entrepreneurial ventures.

Introduction

A UNYP MBA with a focus in Marketing will help you target your career for the right audience

The MBA with a concentration in marketing prepares students for the complex challenges facing companies in a highly competitive environment. Marketing and marketing communications have become key factors in gaining and maintaining market share and corporate positioning. This option is ideal for grooming students for a senior marketing role. The specialist subjects build on the core subjects to provide comprehensive marketing knowledge.

10 Reasons to Enroll in the UNYP MBA Program

Improve your global employment prospects
Increase your earning potential
Hone your leadership skills
Learn in a local and international environment
Sharpen your decision-making abilities
Engage in learning approaches including virtual business simulations, guest speakers, workshops, case studies, and peer learning
Understand new issues in business and management to better succeed in a competitive international environment
Practice your skills through exposure to applied problem-solving, role-playing, and experiential learning situations
Apply your new skills at work the next day
Participate in the only Czech MBA program to have a triple accreditation from the C.R. (ČAMBAS), the U.K., (BAC), and the U.S. (IACBE)

Admissions

Curriculum

Gallery

Scholarships and Funding

Program Admission Requirements

Demonstrate your commitment and readiness to succeed in business school by taking the GMAT exam – the most widely used exam for admissions that measures your critical thinking and reasoning skills.

Download the GMAT mini quiz to get a flavour of the questions you’ll find in the exam.