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University of Surrey Online MSc Strategic Marketing | Online
University of Surrey Online

MSc Strategic Marketing | Online

Online

24 Months

English

Part time

Distance Learning

Key Summary

    About: The MSc Strategic Marketing is an online program designed for those seeking a deep understanding of marketing strategies and their impact in the business world. You'll explore contemporary marketing theories, practices, and the latest digital trends to develop effective marketing strategies tailored to various audiences and market conditions. The course duration can typically be completed within one to two years.
    Career Outcomes: Graduates can pursue careers in various marketing roles, such as marketing manager, digital marketing strategist, brand manager, or market researcher. The program prepares you for positions that involve strategic decision-making and innovative marketing solutions across multiple industries.

Introduction

The online MSc Strategic Marketing from the University of Surrey goes beyond traditional digital marketing: It equips you with the knowledge and tools needed to implement data-driven, creative marketing strategies in your business.

  • Gain practical skillsย โ€“ Study strategy, market research, social media marketing, advanced analytics and even sustainability marketing.
  • Learn from world-class academicsย โ€“ Gain industry insights from thought-provoking seminars and from relevant case studies from around the world.
  • ๏ธBecome an ethical leaderย โ€“ Formulate sustainable solutions to ethical, social and sustainability marketing issues.

Develop hands-on strategic marketing training

The University of Surrey MSc Strategic Marketing will equip you with the practical tools and strategic mindset you need to become a forward-thinking marketing leader, who has the ability to make informed decisions in todayโ€™s dynamic landscape.

Throughout the course, you will gain a holistic view of marketing and become proficient in all areas of strategic marketing, including social media marketing and digital marketing communications.

  • Zero application fees
  • No test scores required
  • 24 months to complete

This course is run by Surrey Business School, which is accredited by the Association to Advance Collegiate Schools of Business (AACSB) and the Association of MBAs (AMBA).

The MSc consists of 180 credits at FHEQ level 7, and is divided into 10 fully autonomous credit-bearing modules and a final business project, delivered through a โ€˜carouselโ€™ approach across six terms. Each module is worth 15 credits, except for the final project, which is worth 30 credits.

Program Admission Requirements

Demonstrate your commitment and readiness to succeed in business school by taking the GMAT exam โ€“ the most widely used exam for admissions that measures your critical thinking and reasoning skills.

Download the GMAT mini quiz to get a flavour of the questions youโ€™ll find in the exam.

About the School

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