The online MSc in Marketing aims to develop marketing leaders around the globe that are skilful in strategic and tactical marketing decision making, but also mindful of the effects of their decisions on the broader environmental outcomes. This degree is accredited by the Chartered Institute of Marketing (CIM).

As a graduate of this programme, you will:

• Be able to critically reflect upon emerging challenges in branding, relationship marketing, digital marketing and social media marketing, and sustainability, to name but a few, and will find the programme of study up-to-date, intellectually inspiring and relevant.
• Gain skills in strategic and tactical marketing decision-making while considering the effects of your decisions on the triple bottom line: financial, social and broader environmental outcomes.

How you study

The programme offers a variety of highly engaging learning materials and activities. Your learning experience will be enhanced with an accessible and attractive learning platform, opportunities for self-assessment so you can understand your own progress and enhanced online student support.

This programme is currently not supported by any Recognised Teaching Centres. Check this page for further updates.

Online support

This marketing postgraduate programme is delivered online and there is no requirement to come to the UK as part of your studies. Our flexible online programme allows you to work around your own schedule and leads to a globally-recognised qualification.

When you register, we will give you access to the Student Portal. You can then access your University of London email account and other key resources including:

• The Student Guide provides information which is common to all students and gives useful information about your relationship with the University of London through to graduation.
• The Virtual Learning Environment (VLE) which offers online learning support, access to the student café and discussion areas, and other study materials.
• The Online Library provides access to over 100 million academic electronic items comprising E-books, E-journals, conference proceedings etc. In addition, students can request items which are not held in the library via the library's Inter-Library loans service with the British Library. All registered students have free access to the University of London’s Online Library
• Senate House Library provides free reference access for all registered distance and flexible learning students.

Tutor support

All students receive online tutor support and feedback while studying this programme. Tutors introduce the modules, respond to queries, monitor discussions and provide guidance on assessments.

Time commitment

The flexible approach to learning allows students to complete the MSc Marketing in a minimum of one and a half years (subject to module availability) to a maximum of five years.

You can study at your own pace, either part-time or full-time, adjusting the intensity of learning to suit your needs. Modules are offered over two 22-week sessions each academic year. You choose which sessions to enter and how many modules to complete in each session.

Assessment

Each module includes a mix of assessments. During your study period you will have your coursework assessed and written examinations

The dissertation (MSc only) is comprised of a 3,000 word research proposal (marked on a Pass/Fail basis) and a 12,000 word final dissertation (100 per cent).

All coursework and dissertation items are submitted through the VLE. You can sit exams at any of our exam centres worldwide.

Accreditation

CIM is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners.

The University of London has joined forces with CIM to give MSc graduates the opportunity to gain professional qualifications through the CIM Graduate Gateway. CIM qualifications are highly sought after by employers, and their content is reflected in our own degrees which ensures we are equipping students with the best opportunities for a successful marketing career.

The Graduate Gateway programme provides students and graduates with the unique opportunity to gain a professional qualification or award alongside their marketing degree. This means for most qualifications, students and graduates may only have to take one assessment instead of the usual three.