Marketing Management - Professional Diploma
University of Limerick
Key Information
Campus location
Limerick, Ireland
Languages
English
Study format
On-Campus
Duration
1 year
Pace
Part time
Tuition fees
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Application deadline
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Earliest start date
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Introduction
Marketing Management - Professional Diploma
The Specialist Diploma in Marketing Management offers a robust combination of practical marketing skills while developing the student's managerial capabilities, facilitating successful career outcomes for students. Students are taught about the ever-increasing role of understanding consumers through segmentation, targeting, positioning and relationship marketing.
Admissions
Scholarships and Funding
Several scholarship options are available. Please check the university website for more information.
Curriculum
- Marketing Research & Intelligence
- Consumer Behaviour
- Marketing Principles
- Marketing Communications in a Digital Age
- Marketing Management (Project)
- Understanding Market Relationship
Program Outcome
Qualification: NFQ Level 9 Minor Award