Master in Hospitality for Sustainable Tourism Development
Como, Italy
Master degree
DURATION
2 years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
STUDY FORMAT
On-Campus
* students can apply on university from april 2024 until the end of july 2024
Key Summary
This master's program aims to provide competencies and skills to tourism managers of the future to be able to transform locations into tourist destinations.
Tourism is changing and operators need innovative competencies to manage this challenging situation. Hospitality organizations, intended as all the operators that host and offer services to guests in a specific destination, understand the importance of destination management and marketing and search for managers with a multidisciplinary perspective able to solve problems and develop innovative strategies.
Therefore, the objective of the course is to prepare HSTD graduates to work as managers, entrepreneurs, and consultants in private and public organizations of the tourism sector, at the national and international levels, with a special focus on sustainability.
With 120 credits, you have completed the required coursework for your degree program.
Curriculum: Heritage and cultural tourism management
Year 1
- 20th and 21st-century art in northwest Lombardy
- Archeology and medieval art of the territory
- Business English for tourism and hospitality
- Destination management and marketing for cultural heritage
- Economics of art and culture
- Environmental and urban sociology
- Laboratory
- Private law of art and culture
- Sustainable tourism geography
Year 2
- 20th and 21st-century art in northwest Lombardy
- Administrative law of sustainability
- Business (II language) for tourism and hospitality (spagnolo)
- Business (II language) for tourism and hospitality (Tedesco)
- Legislation for tourism from a comparative law perspective
- Museology and museography of the territory
- Prova finale - como - università degli studi dell'insubria
- Religious Tourism economic-legal and anthropological Profile
- Ulteriori attivita' formative - como - università degli studi dell'insubria
Curriculum: Sustainable hospitality management
Year 1
- Accounting for sustainable hospitality - como - università degli studi dell'insubria
- Business English for tourism and hospitality
- Destination management and marketing for hospitality
- Environmental and regional economics
- Environmental and urban sociology
- Laboratorio
- Public law for sustainable cultural tourism
- Sustainable tourism geography
Year 2
- Administrative law of sustainability
- Business (ii language) for tourism and hospitality (spagnolo)
- Business (ii language) for tourism and hospitality (Tedesco)
- Communication and new media
- Contract law for tourism and e-commerce
- Economics law for tourism
- Hotel management for hospitality
- Prova finale - como - università degli studi dell'insubria
- Ulteriori attivita' formative - como - università degli studi dell'insubria
HSTD’s graduates can apply either to national and international private and public companies for the following job positions:
Project Manager for sustainable tourism development
HSTD graduates can understand the recent tourism trends from different perspectives (economic, social, and cultural) and apply the skills acquired to innovate the local tourism offer according to a sustainable approach.
Hospitality Manager
This manager holds positions of general manager or head of department (commercial, marketing, etc.) in hospitality companies (hotels, distribution, incoming, entertainment, culture, and transport facilities). Starting from the analysis of the environment the hospitality manager can interact with the various stakeholders in the area in order to develop a virtuous path for tourism development of the entire destination.
Communication and Event Manager
This expert is involved in planning the development of tourism in a specific area dealing with various public and private entities. Main activities are: planning communication activities to promote the image of a destination and organizing events for sustainable tourism development.
Multiple career opportunities (either as executive and/or consultant/entrepreneur) in accommodation companies (hotels, resorts), travel distribution (tour operators and online and offline travel agencies), cultural sites (museums, cultural and natural parks), fairs and event organizers, DMO (Destination Management Organizations), professional associations, cultural departments, ministries (tourism, culture, etc.), cultural heritage management bodies, national and international research centers for international tourism development.
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