University Of Guanajuato
Marketing (Bachelor)

Guanajuato, Mexico

DEGREE TYPE

Bachelor's degree

DURATION

LANGUAGES

English, Spanish

PACE

APPLICATION DEADLINE

EARLIEST START DATE

Jul 2024

STUDY FORMAT

On-Campus

Key Summary

About: This Bachelor's degree in Marketing focuses on equipping students with essential skills and knowledge in marketing strategies, consumer behavior, and market analysis. The program encourages practical experience through internships and projects, fostering a deep understanding of the marketing landscape. Students will explore digital marketing, brand management, and strategic marketing, preparing them for various roles within the industry.

Career Outcomes: Graduates can pursue careers as marketing managers, digital marketing specialists, brand consultants, or market research analysts. The degree provides a solid foundation for roles in advertising, public relations, and sales management.

Aim

Program oriented to forming professionals with a dominion on knowledge and updated marketing techniques. Respond with quality to the organizational needs of regional markets and its national & international context and consumer behavior and use ad hoc techniques to maintain and increase the repurchase rate and management of techniques efforts to design, implement and assess marketing strategies. Actions to happen within an ethic, legal and respectful framework.

Modality

Its modality is a credit system

Admission

Enrollments in semiannual periods (6-month terms). For more information, please visit www.ugto.mx/admision

Study Plan

The study plan (1999) includes 49 subjects with a total of 360 credits. Includes English as a creditable subject. It takes on the administrative sciences area common core. The school periods are semiannual.

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