Medical Sciences Summer School: Industry Perspectives on Innovative Medicine
Groningen, Netherlands
DURATION
1 up to 5 Days
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
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TUITION FEES
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STUDY FORMAT
On-Campus
Key Summary
Introduction
Industry Perspectives on Innovative Medicine (IPIM), is a one-week interactive school for advanced undergraduate and master students who want to learn about the broader, non-academic, setting of biomedical research.
IPIM provides participants with a unique opportunity to learn from different speakers from the private sector (e.g. Pharma, Drug Development, Biotech, Diagnostics and Food & Nutrition), as well as experts in the areas of Entrepreneurship, Intellectual Property Rights, and Research Funding.
Participants gain insight into non-academic decision making processes and the societal value of biomedical research. Additionally, they get experience in implementing new concepts in their research proposals, including customer value, competition, competitive advantage, and team importance.
The week-long school is split between guest speakers, site visits and interactive workshops, where students work with the experienced business coaches of the Groningen Business Generator in groups to form a business proposal based on some of their own research.
Scholarships and Funding
Several scholarship options are available. Please visit the university website for more information.
Program Outcome
Level - MSc, Master of Science
Learning Outcomes
- Understand the way business model design thinking, and the development of a customer value proposition in particular, can help to recognize and create customer / societal value from biomedical research.
- Appreciate the concept and importance of intellectual property.
- Integrate strategic concepts such as sustainability of a competitive advantage and strategic partnering into business model design thinking.
- Understand different perspectives on the concept of competition and competitive advantage
- Understand the role and impact of teams and investors in entrepreneurial companies.
- Appreciate the importance of technology road-mapping and other approaches used by companies in order to develop their technology into a marketable product, in areas such as pharma, biotechnology, diagnostics and food & nutrition.
- Develop a pitch and create an attractive proposition on the societal and commercial value of their research which is based upon a well explained business model concept.