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University of Groningen MA Datafication and Digital Literacy

University of Groningen

MA Datafication and Digital Literacy

Groningen, Netherlands

18 months

English

Full time

15 Aug 2025*

01 Sep 2025

EUR 18,700 / per year **

On-Campus

* Dutch I EU/EEA students and non-EU/EEA students 01.05.2025

** for Non-EU|for EU/EEA EUR 2,530

Key Summary

    About : The MA Datafication and Digital Literacy program provides an in-depth understanding of how data influences society. It explores the impact of digital technologies on culture and communication. This postgraduate degree equips students with skills to navigate and analyze data, fostering critical thinking and creativity in a digital context.
    Career Outcomes : Graduates can pursue careers in various fields such as data analysis, digital marketing, information management, and education. They may also find opportunities in research or consultancy roles, leveraging their expertise in data-driven decision-making within organizations.

Introduction

Ever wondered how algorithms make sense of our digital activities to determine what we see and do online? Do you want to understand how big data is affecting our daily lives and how digital literacy can empower people to navigate digital societies?

This program offers students the opportunity to gain cutting-edge knowledge of the digital transformations that profoundly change society. New media technologies and platforms are increasingly central to people’s daily lives. Many activities, from doing business to getting information and organizing our health care, are now moving online. The data this generates allows for large-scale data mining and algorithmic filtering. This opens up opportunities to enhance our life, but also raises ethical issues and pushes us to thoroughly understand and reflect on the implications.

By critically engaging with the role of digital media in our day-to-day lives, you will understand the wider consequences of our growing reliance on data for society, policy and business. By taking a digital literacy perspective, this MA empowers you to address the challenges of datafication.

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