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University of Charleston School of Business and Leadership BS in Business Administration, with a major in Sport Analytics

University of Charleston School of Business and Leadership

BS in Business Administration, with a major in Sport Analytics

Charleston, USA

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English

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Sep 2025

On-Campus

Key Summary

    About : The BS in Business Administration with a major in Sport Analytics offers a comprehensive education that combines business principles with analytical skills focused on the sports industry. Students will learn to interpret data, make strategic decisions, and apply analytical techniques to improve performance and revenue in sports organizations. This program prepares students for the rapidly evolving field of sport analytics.
    Career Outcomes : Graduates can pursue various career paths in sports management, data analysis, and marketing. Opportunities include roles such as sport analyst, data strategist, and market research analyst in professional sports teams, athletic departments, or sports agencies.

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Introduction

Sports analysts gather, organize and interpret data from athletic performance in games and practice. This program blends many diverse courses into a curriculum designed to prepare you for a position in intercollegiate and interscholastic athletic programs, professional sports organizations, coaching, and entrepreneurship development.

Courses within the major provide practicum opportunities, service-learning, and internship experiences that allow you to work and gain experience in the growing field of professional and collegiate sports.

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