Bachelor in Business Management (Corporate Management) with Honours
Kota Samarahan, Malaysia
Bachelor's degree
DURATION
6 semesters
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
TUITION FEES
MYR 56,000
STUDY FORMAT
On-Campus
Key Summary
About: The Bachelor of Business Management (Corporate Management) with Honours at UNIMAS in Kota Samarahan develops graduates in corporate governance, business ethics, strategic planning, finance, marketing, operations, human resource and knowledge management. The programme emphasizes analytical and problem-solving skills, integrated multifunctional approaches and operational research to meet industry demand.
Career Outcomes: Graduates enter roles across marketing, sales, product development, advertising, public relations, brand and corporate communications. Positions include Marketing Executive, Marketing Manager, Sales Manager, Product Development Executive, Advertising Manager, Public Relations Manager, Brand Manager, Corporate Communications Executive. Graduates can work in retail, events, corporate strategy, operations, consultancy and business development.
About Course
Bachelor of Business Management (Corporate Management) with Honours programme aims to fulfil the industrial needs towards capable and knowledgeable graduates in corporate management field. Good corporate governance practice and business ethics as based on their specific codes of conduct, will substantially improve the Malaysian corporate sector to compete efficiently as well as to be able to better achievement in the recent current of globalization. In line with the growing demand for high-skilled labour, the courses offered in this programme focus specifically on the concepts, theories, and essential skills related to analytical and problem-solving in all aspects of corporate management. The integrated and business multifunctional approaches, comprise of excellent management aspects, inculcating business culture, efficient knowledge management, and managing various managerial functions inter alia (e.g., production, marketing, finance, operational research, strategic planning, human resource management).
Career Prospects
Marketing Executive, Marketing Manager, Sales Manager, Sales Executive, Product Development Executive, Marketing research Officer, Advertising Manager,Advertising Executive, Public Relation Manager, Public Relations Executive, Promotion Manager, Promotion Executive, Brand Manager, Brand Executive, Marketing Communication Executive, Marketing Coordinator, Marketing Research Executive, Product Marketing Executive, Corporate Communications Executive, Retail Executive, Event Coordinator/Executive.
Undergraduate Funding
- Student can apply for a loan/scholarship/sponsorship from various organizations namely Jabatan Perkhidmatan Awam Malaysia (JPA), Majlis Amanah Rakyat (MARA), Perbadanan Tabung Pendidikan Tinggi Nasional Malaysia (PTPTN), state government, statutory bodies and the private sectors. Details can be obtained directly from the respective establishment mentioned. Advertisements for the offer of loan/scholarship/sponsorship will usually be advertised in local newspaper.
- Student who has obtained a loan/scholarship/sponsorship for their studies at the University, they need to submit a copy of the loan’s/scholarship’s/sponsorship’s letter of offer on the registration day.
- To assist students, the Student Affairs, Alumni Division (Undergraduate Student) and the Centre of Graduate Studies (Postgraduate Student) will contact the loan/scholarship/sponsorship representative from time to time for sources of aid.
Student Affairs: Loan/Scholarship/Scholarship Unit
This unit is responsible for assisting students during orientation week in matters pertaining to loans, scholarship or sponsorship. It acts as an intermediary that disseminates information on loans and sponsorships to new students, and supports students in obtaining them during their study period in UNIMAS by way of :-
- Giving information concerning applicable loan/scholarship/sponsorship
- Assisting students with documentations to ensure smooth application progress
Main functions:
- Organising meeting sessions for both sponsors and sponsored students from time to time
- Coordinating activities organised by sponsors for sponsored students
- Providing sponsors with student progress reports of each semester for payment purposes