
Universidad Rey Juan Carlos

Curso de Extensión Universitaria Portafolio Publicitario: Desarrolla tu Creatividad en la Publicidad Audiovisual (Televisión y Radio)
DURATION
5 Months
LANGUAGES
Spanish
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
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TUITION FEES
EUR 570 *
STUDY FORMAT
On-Campus
* El precio para estudiantes no comunitarios no residentes es sólo aproximado ya que cada tarifa académica es diferente
Key Summary
About: The Curso de Extensión Universitaria Portafolio Publicitario focuses on developing your creativity in audiovisual advertising, specifically in television and radio. This course engages you in practical projects that enhance your understanding of advertising strategies and production techniques.
Career Outcomes: Completing this course can prepare you for various roles in advertising, including positions in creative direction, production management, and multimedia marketing. You may work in advertising agencies, production companies, or media outlets.
Admissions
Curriculum
The course is made up of the following workshops:
Ideation workshop
- Basic notions on the creation and dissemination of the portfolio, personal branding, entrepreneurship, and strategies for job success.
- Resolution of briefs for audiovisual advertising: television and radio.
TV Production Workshop
- From storyboard, elaboration of a creative piece for television media: language and audiovisual filming and digital edition of an advertising video.
Radio Production Workshop
- From the script, the creation of a creative piece for radio media: locution and sound editing.
Program Outcome
General skills:
- Ability to apply creative thinking in professional settings.
- Ability to work as a team in professional environments and to manage and resolve conflicts in the context of group work.
- Ability to evaluate and make a critical analysis of ideas and projects both own and others.
- Ability to adapt solutions to professional problems to the resources and time available.
- Ability to make decisions autonomously and proactively.
Specific skills:
- Ability to generate ideas and creatively solve professional advertising problems.
- Ability to apply technological tools for the production of creative advertising projects of an audiovisual nature.
- Ability to efficiently present and defend creative advertising projects.
- Ability to design and disseminate a competitive advertising portfolio for insertion in the advertising labor market.
Program Tuition Fee
Program Admission Requirements
Show your commitment and readiness for Grad school by taking the GRE - the most broadly accepted exam for graduate programs internationally.