Master in Communication for Social Purposes: Strategies and Campaigns
Segovia, Spain
Master degree
DURATION
1 year
LANGUAGES
Spanish
PACE
APPLICATION DEADLINE
EARLIEST START DATE
Sep 2026
TUITION FEES
STUDY FORMAT
On-Campus
Fast-track counseling
By contacting the school, you'll get access to free priority counselling for any study and application questions.
Key Summary
About: The Master in Communication for Social Purposes: Strategies and Campaigns at the University of Valladolid explores how 21st-century communication supports social change. It examines citizen roles versus traditional media, institutional guidance, and evaluation of global social-communication processes. This first Spanish master's in the field brings national and international experts together, fosters collaboration among administrations, NGOs and marketing professionals, and links research, strategic communication and campaign design.
Career Outcomes: Graduates can work in public administration, NGOs, organizations, media. Roles include campaign strategist, advocacy communicator, social marketing manager, public affairs officer, community engagement specialist, digital campaign manager, communication researcher and consultant.
Master in Communication for Social Purposes: Strategies and Campaigns
The Master´s Degree in Communication for Social Purposes: Strategies and Campaigns aims to respond to current challenges: What communication is necessary in the 21st century? Do the constant social transformations give a new prominence to the citizens in front of the conventional media agendas? How are we going to guide the action of the institutions so that the global processes of communication for social change can be globally evaluated? This is the first Master's Degree course in Spain in which an academic approach is taken that guides research and grants an official degree of the highest level in an emerging field of specialization with clear projection. This master's degree aims to bring together some of the best experts in communication on a national and international level and to promote encounters between administrations, non-governmental organizations and information and communication professionals (with a special presence of those more directly related to the field of marketing). This master's degree has a specialized and multidisciplinary character and is oriented towards quality training, linked to a specific professional field: that of communication with social aims; a discipline very close to "communication for development" and the more recent "communication for social change".