Online Master in Marketing
Mexico City, Mexico
Master degree
DURATION
2 years
LANGUAGES
Spanish
PACE
Full time, Part time
APPLICATION DEADLINE
EARLIEST START DATE
STUDY FORMAT
Distance Learning
Key Summary
About: Study an Online Master in Marketing that trains you to create national and international marketing strategies using BTL and ATL methods and to design goods and services. The program includes a certification of your choice, is registered RVOE 20081621, and runs for 6 semesters with start dates 365 days a year. The institution offers an investment plan for enrollment and tuition. It covers marketing strategy, brand management, product development, advertising, market research, and digital marketing.
Career Outcomes: Graduates can pursue roles like Community Manager, Market study, Brand management, Digital marketing, Market analysis, Advertising, Product Leader and related positions elsewhere.
Study a Master in Marketing online and become an expert in charge of creating national and international marketing strategies with knowledge in BTL and ATL, designing successful goods and services.
Certification
The program includes a certification of your choice.
Registry
RVOE 20081621
Duration
6 Semesters.
Start date
365 days a year.
Costs
We offer you the best investment plan in enrollment and tuition.
- Investigation methodology
- Marketing
- Statistics applied to marketing
- Informatics applied to marketing
- Marketing Finance
- Market research
- Consumer behavior
- Product - price
- Distribution and logistics
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- Benchmarking and CRM
- Sales administration
- Communication and marketing
- Strategic marketing planning
- Social and service marketing
- International marketing
- Online business
- Marketing plan
- Thesis seminar
Graduates of the Master's in Marketing will have extensive theoretical and practical knowledge that will allow them to perform in the field of marketing. It will apply the technical-methodological tools that allow it to be at the forefront in terms of awakening needs and desires in consumers, defining and designing the goods and services that society demands, up to after-sales or customer service, fulfilling its objectives and goals. oriented to social, organizational and human growth with a high ethical sense.
Abilities
- Participate in strategic decision-making of the organization.
- Develop and launch new products.
- Design, implement and analyze market research.
- Facing uncertainty in business.
- Have the ability to work on multicultural projects.
- Generate alternative solutions in specific situations.
- Take advantage of technological advances in favor of the company's marketing needs.
- Create distribution strategies nationally and internationally according to the specific needs of the organization.
- Develop in the different areas of marketing.
- Understand the marketing needs of the organization.
- Design marketing objectives based on the goals and objectives of any organization.
- Identify opportunities, threats and changes in the company's competitive environment.
- Develop communication campaigns that are based on the product, budget and needs of the company.
- Guide the company's strategy based on possible scenarios.
- Identify profitable market niches.
- Enter foreign markets.
- Apply the necessary strategies for the correct development of the elements of the marketing mix.
- Community Manager
- Market study
- Brand management
- Digital marketing
- Market analysis
- Advertising
- Product Leader
