University of Winchester MA Cultural and Arts Management
University of Winchester

University of Winchester

MA Cultural and Arts Management

MA

Full time

On-Campus

Key Summary

    About: The MA in Cultural and Arts Management focuses on equipping students with the skills needed to manage cultural organizations and projects effectively. The course covers essential topics such as arts policy, marketing, and audience development, preparing graduates for a dynamic and evolving sector. You can gain hands-on experience through practical projects and industry partnerships, ensuring you connect theory with practice.
    Career Outcomes: Graduates can pursue various career paths in arts administration, cultural policy development, marketing for artistic institutions, and project management in cultural organizations. This program is designed to open doors in the exciting world of arts and culture management.

If you’re working in the creative industries and want to progress to management level, or seeking a career in a artistic and cultural organisation, Cultural and Arts Management at Winchester is excellent preparation. The course develops your understanding of the relationship between the business process and the creative process, and examines wide-ranging topics such as implications of cultural policy and agendas of social inclusion and sustainability.

All our assignment topics are individually tailored to make sure they are a great match for your specific own areas of interest – from music to painting, dance to millinery, theatre to ceramics. You take part in weekly seminars, discussions, projects, visits, group and one-to-one tutorials, and directed and self-directed study, and develop your IT skills in areas such as website design and project management. Assessment is through coursework only, using a variety of formats similar to those used professionally in the industry. They include business plans, reports, audits and portfolios. Teaching takes place in the evenings, so you can study while working or completing an internship.