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Universidad Europea Master's Degree in Online Electronic Commerce Management
Universidad Europea

Master's Degree in Online Electronic Commerce Management

Online Spain

12 Months

Spanish

Part time

Request application deadline

27 Oct 2025

Request tuition fees

Distance Learning

Key Summary

    About: The Master's Degree in Online Electronic Commerce Management focuses on the skills and knowledge needed to navigate and manage e-commerce activities effectively. You'll learn about online marketing, digital customer engagement, and the technical aspects of web management. The program covers various e-commerce frameworks and strategies used in today's competitive landscape.
    Career Outcomes: Graduates can pursue roles such as e-commerce manager, digital marketing specialist, online business consultant, and web analytics professional. Additionally, they may find opportunities in project management and product management within digital platforms.

Introduction

The Master in Electronic Commerce Management is an official title that prepares you to lead eCommerce creation projects, as well as understand and control the entire sales and optimization process of an already operating online business.

With the master you will obtain a 360 vision, which covers from the most technological part of eCommerce, design, implementation and monitoring of the platform to the part of e-Business or focus on the business, with the elaboration of digital marketing strategies, logistics plans, monitoring and control of results to improve and make processes profitable, taking into account the experience and knowledge of the client.

You will become an expert in online sales with the ability to lead projects for the new creation of digital e-commerce businesses, as well as to prepare proposals to improve performance, quality and the application of new operating models in already mature projects, using the analysis of data and business intelligence.

Electronic commerce has become the best ally for those companies that want to substantially improve their benefits and at the same time want to approach a greater number of consumers in a more effective way, for this reason they require highly specialized profiles capable of understanding and working at all points of the sales process. With the Master in E-Commerce you will be that professional.

Why choose our Master in Online Electronic Commerce Management?

  • Unique program, the study plan designed by professionals in electronic commerce and business strategies, which makes it the most current and complete on the market. In addition, you will study an official degree in an institution of recognized international prestige.
  • You will work on business intelligence and predictive analytics, learning to evaluate the efficiency and effectiveness of an online store by analyzing metrics and KPIs.
  • The faculty is made up of active professionals who work in companies such as L'Oréal, Prestashop, Telefónica, Adeslas, Grupo Día, among others. Direct contact with international teachers and students will allow you to expand your network of contacts and increase your job opportunities in the area.
  • They will acquire in-depth knowledge in supply chain management, allowing them to take advantage of all technological advances to ensure an optimized Supply Chain.
  • You will develop strategic communication and management plans integrated into a digital marketing plan.
  • You will develop leadership and team management skills, which will prepare you to perform leadership and management roles in e-commerce and digital marketing companies.

Admissions

Program Admission Requirements

Demonstrate your commitment and readiness to succeed in business school by taking the GMAT exam – the most widely used exam for admissions that measures your critical thinking and reasoning skills.

Download the GMAT mini quiz to get a flavour of the questions you’ll find in the exam.

About the School

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