Bachelor's Degree in Business Analytics

The Degree in Business Analytics at Universidad Europea is aimed a students who want to become familiar with the various functional areas of a business organisation. Choose a Bachelor in Business Analytics to acquire the analytical and management skills you will need to succeed in the various divisions of a business. The 4-year degree is designed to provide essential training in mathematics, business intelligence, statistics and programming so that students can develop a broad understanding of the sector and recognise the potential impact that Big Data can have on that market. Create value through the power of data.

Why study Business Analytics?

Create value through the power of data

It is clear that our society is in the midst of a data revolution. Data has become a key resource and a game changer for business.

The global business community now creates more data in one minute than it did previously over a period of 50 years, and technology is changing the way we monitor, store and transform information. As such, businesses are looking for professionals with the data analysis and interpretation skills they need to make the right decisions and explore new opportunities. Create value through the power of data.

Complete the Business Analytics Degree to qualify as a business analyst and familiarise yourself with the various functional areas of a business organisation. Your training in mathematics, business intelligence, statistics and programming will enable you to develop a broad understanding of the sector and recognise the potential impact that Big Data can have on that market.

The professional profile of tomorrow

If you want to stay ahead of the game in the eyes of prospective employers, both now and in the future, you should consider a career as a business analyst. Use cutting-edge technologies to transfer your knowledge and expertise to practical situations.

Provide a response tailored to the needs of the market

The syllabus is designed by professionals and managers currently employed by companies that use Big Data applications such as Google, ING, Toyota, Accenture, Telefónica and Everis

Taught by the best in the business

Learn from innovative companies that are redefining the way in which business is conducted based on large volumes of data such as IBM, DataCentric or Innova, and startups such as Valydo or Shoppermotion.

Emphasis placed on the practical use of tools and software

The degree embraces a practice-based learning approach involving the use of special software and focuses on data-driven decision-making.

As a Business Analytics graduate, you will have the expertise required to hold key positions of responsibility and management roles in the various strategic divisions of a business which rely heavily on data analysis and data-driven decision-making. Your training will prepare you for a career with a consultancy firm, in business consulting services, and in departments dedicated to business intelligence, business strategy, strategic analysis, digital marketing, operations, etc. so much so that you are able to manage the departments and, ultimately, the company. As part of the module on Fundamentals of Programming I, you will be given the opportunity to obtain Certified Entry-Level Python Programmer Certification from the Python Institute. Moreover, as part of the module on Internet Data Analysis, you can earn the Google Analytics certification.