Grimsby, United Kingdom
DURATION
0 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Aug 2025
STUDY FORMAT
On-Campus
Key Summary
Scholarships
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Introduction
The B.A. in Business Management with Marketing degree is awarded by Hull University
This programme is specifically aimed at candidates who wish to obtain a business management degree which incorporates a substantial marketing content.
The programme contains a clear specialist marketing pathway packed with current marketing theory and practice and is designed to expand career options by also offering a thorough grounding in business management.
Emphasis is placed on personal effectiveness and development within a managerial role, ensuring you are equipped with the necessary attributes to succeed in today's dynamic business environment.
How is the course assessed:
Whilst on this programme students will be assessed using a variety of methods: individual written assignments (reports and essays), individual and group presentations, open book exams and closed book exams together with a final project/dissertation. All assessment methods are designed to incorporate key skills which are transferable to the workplace.
Admissions
Curriculum
What you will learn:
Level 4
- Economics and Politics for Business
- Customer Service and Marketing
- Professional Skills
- Management of People
- Business Law
- Introduction to Accounting
- Introduction to Enterprise
Level 5
- International Trade and Integration
- Research Skills
- HRM & Employment Law
- Organisational Management
- Operations & Quality Management
- Marketing Planning
- Market Intelligence
- Managing Self
Level 6
- International Marketing Strategy*
- Marketing Communications*
Plus 4 modules from:
- European Business
- Strategic Human Resource Management
- Strategic Management
- Contemporary Management Issues
- Public Sector Management
- Sustainability for Business
- Dissertation/Work Related Project/Desk Based Study (counts as one choice)
*Denotes compulsory modules
Career Opportunities
Employment information:
Upon successful completion of this degree, graduates will be equipped with the knowledge and skills to pursue a new career, or advance an existing one in business and management-related roles within the private or public sectors and which have a specific focus on sales, marketing, and communication.