Bachelor of Arts (Honours) in Public Relations and International Events Management
Hong Kong, Hong Kong
DURATION
2 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
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TUITION FEES
HKD 333,960 *
STUDY FORMAT
On-Campus
* for the whole programme
Key Summary
Scholarships
Explore scholarship opportunities to help fund your studies
Introduction
Programme Aims
This Programme aims to offer a unique programme tailored to the development of public relations specialists with a solid foundation in public relations, marketing, management, and international events management.
Professional Recognition
Hong Kong Public Relations Professionalsโ Association Limited (PRPA), Hong Kong Institute of Marketing (HKIM), The Hong Kong Advertisers Association (HK2A) and Hong Kong Association of Interactive Marketing (HKAIM) accept our students as student members.
The programme is a member of the Hong Kong Public Relations Professionals' Association Limited (PRPA) and Hong Kong Exhibition & Convention Industry Association (HKECIA).
Admissions
Gallery
Career Opportunities
Graduates can pursue their careers in public relations, corporate communications, advertising and marketing for profit and non-profit organisations. Employment opportunities include executive positions in but not limited to public relations, advertising, corporate communications, marketing, event management, media planning, buying and sales, investor relations, publicists, customer relations, community relations, copywriting, translation and corporate brand management.
About the School
Questions
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