The University of Eastern Finland - Joensuu Campus
Master in Tourism Marketing and Management

Joensuu, Finland

DEGREE TYPE

Master degree

DURATION

LANGUAGES

English

PACE

APPLICATION DEADLINE

EARLIEST START DATE

Aug 2025

STUDY FORMAT

On-Campus

Key Summary

About : The Master in Tourism Marketing and Management focuses on the essential skills needed for successful careers in the tourism industry. The program covers topics such as marketing strategies, sustainable tourism practices, and management techniques. Students will engage in real-world projects and case studies to enhance their learning experience in this dynamic field.

Career Outcomes : Graduates can explore diverse career paths in the tourism sector, including roles in tourism marketing, travel consultancy, event management, and destination management. Opportunities also exist in governmental and non-governmental organizations related to tourism development and promotion.

Master's Degree Programme in Tourism Marketing and Management is not only about making money; we aim to make tourism better. Better for tourism businesses, better for tourists, better for the environment and better for local communities. This is what we teach our students, and this is what the students can do when they have finished our degree programme.

We will provide you with the tools and skills needed to make it in the future—your choices of what to study and define your future take this responsibility seriously. Our students are problem solvers who enjoy challenges and want to see the effects of their work. They are critical thinkers who can identify and tackle complex problems in the field of tourism. They are creative, service-oriented, quality conscious and hard working.

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