The German University In Cairo
MBA in Media Management
New Cairo City, Egypt
MBA
DURATION
LANGUAGES
English
PACE
APPLICATION DEADLINE
EARLIEST START DATE
Sep 2024
STUDY FORMAT
Key Summary
About: The German University in Cairo (GUC), founded in 2002 in partnership with German universities and supported by DAAD and German institutions, offers Egypt’s first MBA in Media Management with Deutsche Welle. Graduates receive a Master of Business Administration (MBA) in Media Management from GUC, gaining international exposure to media management, digital media, broadcasting and journalism for Egyptian and international candidates.
Career Outcomes: Graduates can pursue managerial roles across media strategy, broadcasting management, digital content leadership, newsroom and production management, media consultancy and marketing communications. They can work in media companies, broadcasters, digital platforms, publishers, PR agencies, cultural institutions globally.
GUC and Deutsche Welle introduce the first MBA in Media Management to be offered in Egypt. Upon successful completion of the program, graduates receive a Master of Business Administration (MBA) in Media Management from the GUC. This supports the international exposure of Media management and practices to Egyptian and international calibers studying in German University in Cairo.
Egypt has a long and proud history of achievements in the area of media. Ancient Egyptians invented language and papyrus paper to facilitate the transfer of ideas to the masses. In the nineteenth and early twenty century, Egypt was one of the world’s first nations to introduce modern media outlets such as journalism, radio, and cinema.







