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Technological Units of Santander (Unidades Tecnológicas de Santander (UTS)) PROFESSIONAL IN MARKETING
Technological Units of Santander (Unidades Tecnológicas de Santander (UTS))

PROFESSIONAL IN MARKETING

SANTANDER, Colombia

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Spanish

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Jan 2025

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On-Campus

Key Summary

    About: The Professional in Marketing program equips students with essential marketing skills, focusing on current trends. It covers topics such as digital marketing, consumer behavior, and strategic planning. Students engage in hands-on projects to apply their learning in real-world settings. The program is designed to be flexible, accommodating both full-time and part-time study options.
    Career Outcomes: Graduates can pursue various career paths, including roles as marketing managers, brand strategists, digital marketing specialists, or marketing analysts. The skills gained in this program prepare students for dynamic positions in diverse industries.

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Introduction

The Professional Program in Marketing of the Technological Units of Santander in the field of professional practice that has its technical and scientific foundation in the study and social sciences, in order to diagnose, investigate, project, design, formulate, execute, transform, evaluate projects, provide solutions, strategies, and marketing tactics, through models applied to quantitative and qualitative variables, relying on information systems technology to optimize decision-making that provides competitiveness to the local, regional, national company and international.

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