INTERNET AND DIGITAL MARKETING
Montreal, Canada
Certificate
DURATION
LANGUAGES
English
PACE
APPLICATION DEADLINE
EARLIEST START DATE
Sep 2026
STUDY FORMAT
On-Campus
Key Summary
About: The Internet and Digital Marketing certificate at TAV College is a two-year program that prepares students for digital and social media marketing. It suits people who'll manage an organization's online presence, offer freelance or contract services, or run small-business communications. Graduates build digital marketing strategies and gain skills in web design, web programming, social media, email marketing, SEO, SEM, PPC/Google Adwords, and YouTube video marketing.
Career Outcomes: Graduates can work across marketing, communications, and consulting. Typical roles include digital marketing specialist, social media manager, SEO/SEM specialist, PPC/Google Ads manager, and independent consultant. They'll use analytics, content and paid-ad skills.
Internet and Digital Marketing is a two (2) year certificate program that prepares students to be qualified professionals in the digital/social media marketing industry. The program is suitable for anyone who is interested in managing the online presence of a company or an organization. It is also beneficial for someone who wishes to offer independent consulting or contract-based services in digital marketing. Additionally, small business owners, who manage their own online communications, may also benefit from the learning outcomes.
By the end of the program, graduates will have developed a broad range of skills in internet marketing, which they can then use to build professional and methodical digital marketing strategies/campaigns for their client(s), or for their own business.
Graduates from this program will acquire a valuable inventory of skills, related to the digital marketing industry, such as:
Web design and development
Web programming
Social media marketing
Email marketing
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
PPC and Google Adwords campaign management
YouTube and video marketing
