Syracuse University - S.I. Newhouse School of Public Communications
M.S. in Advanced Media Management
Syracuse, USA
Master degree
DURATION
12 months
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
16 Jan 2027
EARLIEST START DATE
01 Jul 2027
TUITION FEES
USD 2,094 / per credit *
STUDY FORMAT
On-Campus
* Tuition increases approximately 3% each year. Graduate students are charged a health fee and activity fee per semester plus a one-time program fee.
Key Summary
About: The M.S. in Advanced Media Management is designed for professionals seeking to advance their careers in media.
The program emphasizes critical thinking, innovative strategies, and practical skills necessary to lead in today’s dynamic media landscape.
Participants will engage in curriculum covering various aspects of media management, preparing them for leadership roles.
Career Outcomes: Graduates can pursue various career paths including media executive roles, production management, digital marketing positions, and strategic communication leadership.
The program equips professionals with the tools to thrive in the media industry and adapt to ever-evolving trends.
When every company has a website and a 360-degree communications plan, every company is a media company. In the advanced media management program, you will practice the application of innovative digital solutions to strategic communications problems in both traditional and new media businesses. This program focuses on the management, finance and marketing functions of the communications industry and prepares you to bring your skills to media giants, digital agencies and innovative startups. (36 credits)
Graduate Education is a Faculty/Student Partnership
Advanced Media Management students work closely with faculty members in a guided professional digital communication experience in our state-of-the-art facilities. Core courses in the program cover topics like:
- Technologies that shape state-of-the-art practices like SEO and SEM.
- Designing enterprise web and social media communications.
- Optimizing media through data-driven management.
- Managing strategic business processes like marketing and finance.
- Designing digital customer touchpoints like apps and responsive sites.
At the end of your program, you’ll participate in a capstone project with a real-world client. Advanced Media Management students have worked directly with companies like Foursquare and Sony Pictures Digital.
Various scholarships and fellowships are awarded to incoming Newhouse students to help offset the cost of attendance. Since Newhouse does have limited funding to offer, the majority of these awards are partial. It is also a competitive process, and all awards are merit-based.
Your master's degree in advanced media management at the Newhouse School will prepare you for leadership positions in career tracks that have yet to be invented.
Our advanced media management alumni have quickly made their mark at some of the top brands and companies around the world—from traditional media organizations to cutting-edge digital agencies and startups.