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Sullivan University Bachelor of Science in Business Administration with a Concentration in Marketing

Sullivan University

Bachelor of Science in Business Administration with a Concentration in Marketing

Louisville, USA

4 Years

English

Full time

Request application deadline

Mar 2025

Blended, On-Campus

Fast-track counseling
By contacting the school, you'll get access to free priority counselling for any study and application questions.

Key Summary

    About: The Bachelor of Science in Business Administration with a Concentration in Marketing offers students a comprehensive understanding of business principles and marketing strategies. The program emphasizes practical skills and real-world applications to prepare students for a dynamic business environment.
    Career Outcomes: Graduates can pursue various career paths, including roles in marketing management, brand management, market research analysis, sales management, and digital marketing. The skills acquired can help in both established companies and startups, enhancing opportunities in diverse industries.

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Introduction

Sullivan's Bachelor of Science in Business Administration with a Concentration in Marketing offers a solid foundation in the basics of business with a specific focus on marketing techniques. Students in the on-campus and online marketing degree program will gain a well-rounded understanding of business operations including accounting, business law and ethics, economics, financial management, information systems, conflict management, and negotiation, in addition to principles of marketing.

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