Southern Methodist University Meadows Schools of the Arts Master in Advertising
Southern Methodist University Meadows Schools of the Arts

Southern Methodist University Meadows Schools of the Arts

Master in Advertising

University Park, USA

Master degree

English

Sep 2026

Key Summary

About: SMU's Master in Advertising (Temerlin Advertising Institute) lets you complete your degree in one calendar year. You’ll learn alongside Dallas professionals in small class sizes, build your network, and gain hands-on experience through a project, thesis, or internship in a Top 4 media market. It's housed in the Algur H. Meadows School of the Arts, founded 1917 and renamed in 1969, offering applied advertising education, marketing strategy, media planning, creative practice, and industry connections.

Career Outcomes: Graduates move into advertising manager, account planner, media planner, brand manager, creative director, digital strategist roles across agencies, brands, and global media firms.

Complete your degree in as little as one calendar year. Learn side-by-side with Dallas professionals in small class sizes, build your network, and gain hands-on knowledge through a project, thesis or internship in a Top 4 media market.

SMU’s flexible advertising program is designed for marketing professionals who want to enhance knowledge, or those wanting career preparation while keeping options open. With small class sizes, industry professionals and leading academics as instructors, the Temerlin Advertising Institute promises unique networking opportunities and an applied education for real-world impact.