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Seidman College of Business, Grand Valley State University E-Commerce Certificate
Seidman College of Business, Grand Valley State University

E-Commerce Certificate

Grand Rapids, USA

6 Months

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Full time

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Distance Learning, On-Campus

Key Summary

    About: The E-Commerce Certificate program offers a focused curriculum designed to equip students with essential skills in digital commerce, online marketing, and website management. Ideal for those looking to enhance their understanding of the e-commerce landscape, this program covers topics such as digital payment systems, social media strategies, and customer engagement methods.
    Career Outcomes: Graduates can explore various career paths, including positions as e-commerce managers, digital marketing specialists, website developers, and e-retail strategists. The program prepares students to thrive in a competitive digital marketplace.

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Introduction

An e-commerce certificate in marketing is comprised of four specific marketing and management courses (MGT 668 and MKT 652, 654, and 661). The courses are offered in a six-month block, primarily online, and are specially structured and scheduled to maximize the value of the unique combination of course content. The courses must be taken simultaneously with the cohort group. The e-commerce program is offered every other winter and is open to MBA students who have completed their program prerequisites. MBA students may apply these courses as the elective portion of the MBA degree.

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