Associate of Arts in International Business
Santa Barbara, USA
Associate of Arts
DURATION
2 years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
STUDY FORMAT
On-Campus
Key Summary
The International Business program at Santa Barbara City College provides an introduction to the central aspects of international business, exclusive of any particular geographic emphasis. Topics include the economic and cultural environments in which we operate; how international activities alter the strategies for success in management tasks of planning, marketing, finance, management, law, and personnel; and the principles associated with international exchange of goods, services, and investments. This program provides hands-on experience investigating market potential. It also prepares a student for transfer to a four-year institution. Students interested in transferring to four-year institutions should meet with a faculty advisor or counselor for transfer information.
The Finance Program offers personal and professional finance courses leading to state-approved certificate and transfer degree programs in finance. Students interested in the financial services industry should consider the course of study described for the Finance Certificate. Additional courses in personal money management and real estate investment offer opportunities for personal development. These programs have been designed in consultation with leading local professionals. Commercial and investment banks, savings and loans, credit unions, thrifts, and finance companies are looking for candidates with these skills.
The Marketing Program is designed to lead people to job opportunities in the fields of advertising, marketing, retail sales, wholesaling and international marketing. Concepts of planning and developing products and services are emphasized, along with studies of packaging, distribution, and government regulations.
SBCC offers a Transfer Agreement Guarantee (TAG). A TAG is a contractual agreement between the student, SBCC, and specific four-year colleges or universities. This includes six University of California ( *UC) institutions, six California State Institutions (CSU), seven California private institutions, nine out-of-state institutions, as well as Honors Transfer Agreements with ten institutions and 8 CSUs without campus impaction. Students must enroll in the TAG program and work with a TAG advisor.
Enrolled students may apply one time per year in February. If awarded, the money is disbursed for the following academic year in two parts: half in the fall semester and half in the spring semester. The amounts range from very small: $100-750 and larger $1000-2500 with some variations in between.
Finance (FIN)
- FIN 010 Financial Basics (1 Unit)
- FIN 100 Personal Finance (3 Units)
- FIN 101 Introduction To Finance And Banking (3 Units)
- FIN 107 Financial Basics (1 Unit)
- FIN 201 Investing: Securities Analysis (3 Units)
- FIN 202 Managerial Finance (3 Units)
- FIN 203 Management Of Financial Institutions (3 Units)
- FIN 204 Real Estate Investment (3 Units)
- FIN 211 Skills in Trade Finance (3 Units)
- FIN 221 Finance for Marketing Budgets (3 Units)
- FIN 290 Work Experience In Finance (1-4 Units)
International Business (IBUS)
- IBUS 102 Introduction to International Business (3 Units)
- IBUS 109 Basics of Importing and Exporting (3 Units)
- IBUS 201 International Human Resource Management (3 Units)
- IBUS 210 International Trade Skills for Global Business Professionals (3 Units)
- IBUS 211 Legal Environment of International Business (3 Units)
- IBUS 271 International Fashion and Beauty (3 Units)
- IBUS 273 Global Fashion and Beauty Industry Marketing (3 Units)
- IBUS 275 Global Fashion Retailing (3 Units)
Marketing (MKT)
- MKT 101 Introduction to Marketing (3 Units)
- MKT 120 Relationship Selling (3 Units)
- MKT 125 Principles Of Customer Service (3 Units)
- MKT 135 Public Relations (3 Units)
- MKT 164 Online and Mobile Marketing (3 Units)
- MKT 200A Social Media and Self-Branding (3 Units)
- MKT 201A Marketing Strategy and Positioning (3 Units)
- MKT 203 Marketing Communications (3 Units)
- MKT 205 Consumer Selling Strategies (3 Units)
- MKT 209 International Marketing (3 Units)
- MKT 212 Supply Chain Logistics (3 Units)
- MKT 215 Segmentation and Target Marketing (3 Units)
- MKT 220 Introduction to Electronic Commerce (3 Units)
- MKT 221 Tourism and Hospitality Marketing (3 Units)
- MKT 223 Digital Destination Marketing (3 Units)
- MKT 225 Strategic Positioning in Global Tourism (3 Units)
Learning Outcomes
- Explain general management functions, roles and responsibilities required to effectively manage today's contemporary organizations.
- Recognize the ethical issues facing managers and apply decision-making techniques and ethical reasoning to resolve 21st century ethical dilemmas.
- Work effectively in teams and appreciate the meaning of mutual responsibility.
- Access and interpret information, respond and adapt to a dynamic business environment, make complex decisions, solve problems, and evaluate outcomes.
