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Rosemont College Bachelor of Science in Marketing
Rosemont College

Bachelor of Science in Marketing

Rosemont, USA

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English

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Sep 2024

On-Campus

Key Summary

    About: The Bachelor of Science in Marketing focuses on marketing principles, strategies, and tactics. Students learn to analyze consumer behavior, develop marketing strategies, and manage brands. This program equips graduates with the necessary skills to excel in a dynamic marketing environment and provides insights into digital marketing and market research.
    Career Outcomes: Graduates can pursue roles in various fields, such as marketing management, market research analysis, brand management, digital marketing, and sales. They may work in sectors including retail, advertising, and digital media, where they will apply their knowledge to drive brand awareness and sales growth.

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Introduction

The Bachelor of Science in Marketing (120 credits) provides a specialization in marketing if you wish to pursue a career in this field or are interested in pursuing graduate studies in business. As a Marketing major at Rosemont, you'll learn how to access real-time information, analyze data, solve problems, and effectively communicate results.

In addition, our Marketing curriculum covers developing and implementing consumer and business-to-business services and products and the strategies organizations use to manage pricing, promotion, and distribution.

English Language Requirements

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