Rochester Institute of Technology (RIT) Master of Science in Business Analytics and AI
Rochester Institute of Technology (RIT)

Rochester Institute of Technology (RIT)

Master of Science in Business Analytics and AI

Rochester Institute of Technology, USA

MSc

1 year

English

Full time, Part time

On-Campus

Key Summary

About: The MS in Business Analytics at Rochester Institute of Technology trains you to turn big data into insight. You'll study management information systems (MIS), marketing, accounting, finance, management and engineering, with analytics, data science and business intelligence to boost sales, reach customers, develop products and improve customer experience. RIT's inclusive community and cooperative education support hands-on learning for deaf and hard-of-hearing students.

Career Outcomes: Developed with Intuit, Excellus, PriceWaterhouse, the program prepares you for marketing research, digital analytics, financial and risk analytics, supply chain analytics and consulting across global industries including commercial banking, internet/software, investment banking and management consulting.

Today's businesses collect an incredible amount of data from nearly every customer touchpoint, from point-of-sale transactions, customer service interactions, social media feedback, search engine entries, market research activities, sales data, demographic information, and more. As of now, only a tiny portion of this data is analyzed. By getting a business analytics master’s degree, you will become skilled in using big data to create powerful solutions to help companies increase sales, reach new customers, develop new products, enhance customer experiences, and more. You will acquire broad and in-depth training in multiple disciplines related to business analytics, including management information systems (MIS), marketing, accounting, finance, management, and engineering. The program prepares you to enter one of today’s top business careers.