Online MBA Digital Marketing - University of Cumbria (UK)
Online, United Kingdom
MBA
DURATION
5 years
LANGUAGES
English
PACE
Full time, Part time
APPLICATION DEADLINE
EARLIEST START DATE
TUITION FEES
CHF 12,600 *
STUDY FORMAT
Distance Learning
* fees payable in interest free instalments
Key Summary
About: This Online MBA Digital Marketing links core MBA study with digital marketing, information management and data analytics, delivered by Robert Kennedy College through distance education and aligned with the University of Cumbria. It prepares managers to engage customers across digital media, use analytics and modern technology in marketing strategy. The programme draws an international cohort and tutors.
Career Outcomes: Graduates can move into roles such as digital marketing manager, marketing director, marketing analyst, ecommerce manager, customer engagement manager, data-driven marketing consultant, or progress into senior management and leadership roles across sectors including agency, corporate and consultancy environments and beyond.
The MBA is the prime management qualification for managers. Designed for your success, the MBA creates distinctive managers with a comprehensive knowledge of the latest business practices.
The rapid emergence of digital media over the last few years has revolutionised the way that companies can undertake their marketing with an ability to almost target customers on an individual basis. This has contributed to changing the landscape of jobs and how work is done today, encouraging businesses and business schools alike to evolve the way that marketing is viewed as an independent function. In keeping with this ever-evolving nature, schools are revising their curricula to keep pace with these changes; digital, technology, and data-driven or analytics-based approaches are becoming the new game. The MBA Digital Marketing will prepare students with the skills needed to engage with customers via digital media and effectively market businesses across digital networks, by enhancing the classic MBA with modules on Digital Marketing, Information Management and Data Analytics.
The MBA programmes benefit greatly from the internationality derived from recruiting students from across the globe and drawing on tutors well qualified in their field.
Learn at Switzerland’s premier private college and graduate with students from over 130 different countries and from the University of Cumbria.
Duration
Minimum 12 months, maximum of 5 years.
Delivery Method
100% online via OnlineCampus (an interactive online learning environment) with intensive class discussion and collaboration.
Places
The number of places per term is strictly limited to 60.
Terms
Four terms per year (winter, spring, summer and autumn).
Ranking
The University of Cumbria has been named the UK’s top university for producing business leaders. This is based on new research by Novuna, a leading UK financial services company, placing the University of Cumbria ahead of institutions such as Cambridge and Oxford.
Accreditation and Recognition
The University of Cumbria MBA programmes offered online in exclusive partnership with the Robert Kennedy College are Recognised Worldwide. Once you complete your studies at Robert Kennedy College, you will receive a degree from the University of Cumbria. The University of Cumbria received the University title, and degree awarding powers, from Her Majesty’s Most Honourable Privy Council. It is fully recognised by the British Government and duly listed on the United Kingdom’s Department for Business, Innovation and Skills list of recognised UK awarding institutions.